Coronavirus BRIEFING
Supported by Essilor

Crisis Response Tactics

Omnicom Ends Voluntary Pay Cuts as Q3 Results Improve

By Staff
Thursday, October 29, 2020 10:42 AM We’ve learned that things we didn’t think we could do remotely, we actually can. Even if people come back to the office, they may not have to come back five days a week. We may have a far more agile and flexible workforce as we move into the future.

NRF Foundation Introduces COVID-19 Trainings to Aid Retail Employees

By Staff
Wednesday, October 28, 2020 12:27 PM Retailers have been on the front lines of this pandemic as economic first responders and are going above and beyond to maintaining a safe work environment for themselves, their colleagues and their customers. These new credentials will give employees the training they need to continue operating and serving customers safely.

Vote for VM's and 20/20 Magazine's Annual 2020 EyeVote Reader’s Choice Awards, Nominations Close on Nov. 11

By Staff
Wednesday, October 28, 2020 12:15 AM NEW YORK—Vision Monday and 20/20 Magazine are hosting the 12th annual EyeVote Reader’s Choice Awards to identify the optical industry’s favorite products and companies this year. These two Jobson Medical Information publications are teaming up once again this fall to get readers’ opinions by asking optical retailers’ and ECPs to identify their favorite products in 19 distinct categories.

GlobeChek to Present Webinar on its Telemedicine System

By Staff
Wednesday, October 28, 2020 12:09 AM

Problem Solved: How a Practice Reformulated Its Strategy to Return to Profitability

By Staff
Tuesday, October 27, 2020 2:17 PM NEW YORK—With many eyecare practices working their way back to the “new normal” after the widespread closures of the spring, it’s important for these ECPs to take another look at their old, traditional marketing plans and evaluate whether they aligned with patients’ preferences and expectations in the pandemic environment that looks like it’s going to stick around for a while.

Review of Myopia Management: Responsible and Safe Myopia Management During a Pandemic

By Staff
Tuesday, October 27, 2020 4:00 AM The traditional delivery of eye care, like myopia management, has changed because of the SARS-CoV-2 virus. It is a new virus, and ongoing research will create new ways to detect the virus and treat the resulting disease. The virus is above average in contagiousness and can result in hospitalization, especially in individuals with underlying health conditions. The danger from COVID-19 will likely continue for at least two more years. The age group 7-18 years of age when infected, can be sick and act as potential vectors even when asymptomatic. The myopia practice requires multiple visits in a year and can increase the chances of unintended transmission. To reduce the risk of infection in a myopia management practice, a strategy that addresses modifiable factors can help promote patient and staff safety. Read More

VSP and NECO Partner for COVID-19 Sanitization Webinar

By Staff
Tuesday, October 27, 2020 12:03 AM

Lots to Learn from Others: At CO's 'The Big Week for Small Business'

By Staff
Monday, October 26, 2020 4:12 PM NEW YORK—For readers of VM's The Independent Eye, every day is a day to focus on small, independent eyewear businesses. But at CO, the special resource created for small businesses in all sectors by the U.S. Chamber of Commerce, last week was special—it was The Big Week for Small Business, a series of videos, speakers and special programs that was designed to inspire and help small businesses "navigate uncertain times." CO, which always has as its mission a range of services, tips, inspiration and help to encourage local business and independent initiatives, offers a range of webinars, e-news updates and programs designed to help people find the resources they need to start or expand their own initiatives. Read More

Halloween Safety

By Staff
Friday, October 23, 2020 12:17 PM Understandably, there are lots of questions about Halloween 2020. Whether you have little ones who you're planning to take socially distant Trick-or-Treating or if you're staying home to watch scary movies on the couch in your witch costume, it's important to keep some Halloween safety in mind. Most importantly, remember that a costume mask doesn't suffice as a replacement for a protective face mask. Head over to Mayo Clinic to learn more.

Vote for VM's and 20/20 Magazine's Annual 2020 EyeVote Reader’s Choice Awards

By Staff
Friday, October 23, 2020 12:12 AM NEW YORK—Vision Monday and 20/20 Magazine are hosting the 12th annual EyeVote Reader’s Choice Awards to identify the optical industry’s favorite products and companies this year. These two Jobson Medical Information publications are teaming up once again this fall to get readers’ opinions by asking optical retailers’ and ECPs to identify their favorite products in 19 distinct categories.

Blue Light Summit Addresses Effects of More Screen Time and HEV Light Exposure

By Staff
Thursday, October 22, 2020 12:21 AM MINNEAPOLIS—EyesafeUnitedHealthcare Vision and TUV Rheinland Group presented the Blue Light Summit 2020 on October 15, bringing together world leaders from consumer electronics and health care for a first of its kind cross-industry event.

Did COVID-19 Create a False Telehealth Market?

By Staff
Wednesday, October 21, 2020 12:42 PM Of course, there’s one big determining factor in all of this and that’s reimbursement. If telehealth reimbursement doesn’t figure out the payments so that the same service provided through telehealth is reimbursed at the same rate as in-person, then we could see an even bigger falloff of telehealth. If reimbursement is wrong, I could see us falling into the low single-digit office visits. That would be sad to see and would no doubt anger many patients who grew fond of telehealth during COVID.

Elevating the Patient Experience Is the Focus of This Week's VM Summit Session

By Staff
Wednesday, October 21, 2020 12:27 AM NEW YORK—Today’s Vision Monday Global Leadership Summit virtual session, Stepping Up the Patient Experience, will examine how digital technologies are bringing doctors, patients and consumers into the healthcare process in exciting new ways. An eclectic mix of speakers drawn from the technology, retail and vision care fields will discuss how new tactics and technologies are transforming patient engagement by blending physical experiences with online, virtual ones. This last session of the four-part series of "AFTERSHOCKS: Remaking Healthcare's Future, Vision Beyond 2020," the VM Global Leadership Summit's major theme will be broadcast today from 3:00 to 5:00 p.m EST.

Lots to Learn from Others: At CO's 'The Big Week for Small Business'

By Staff
Tuesday, October 20, 2020 4:09 PM NEW YORK—For readers of VM's The Independent Eye, every day is a day to focus on small, independent eyewear businesses. But at CO, the special resource created for small businesses in all sectors by the U.S. Chamber of Commerce, last week was special—it was The Big Week for Small Business, a series of videos, speakers and special programs that was designed to inspire and help small businesses "navigate uncertain times." CO, which always has as its mission a range of services, tips, inspiration and help to encourage local business and independent initiatives, offers a range of webinars, e-news updates and programs designed to help people find the resources they need to start or expand their own initiatives.