Prevent Blindness to Hold 13th Annual Swing Fore Sight Golf Tournament at Vision Expo East

By Staff
Thursday, February 25, 2021 11:41 AM CHICAGO—Prevent Blindness, the nation’s oldest voluntary eye health organization, has announced that the 2021 Prevent Blindness Swing Fore Sight Golf Tournament will take place on Wednesday, June 2, at the Orange County National Golf Center and Lodge, Orlando, Fla., in conjunction with Vision Expo East. Registration and lunch begin at 12:00 p.m. ET, and a shotgun start at 1:00 p.m. ET. “Traditionally, the Swing Fore Sight event has been held during Vision Expo West. With the relocation of Vision Expo East to Florida this year, we recognized a unique opportunity to hold the event in Orlando,” said Jeff Todd, president and CEO of Prevent Blindness. Read More

Take Macular OCT to a Whole New Layer

By Staff
Thursday, February 25, 2021 11:38 AM Interpreting an abnormality on a macular optical coherence tomography (OCT) image can be daunting for practitioners relatively new to OCT. However, with some review and experience under your belt, you can identify what’s wrong on an OCT, correlate this with the clinical exam to make more accurate diagnoses and then begin to get more comfortable managing many of these patients on your own. Accurate diagnosing will improve with a solid understanding of normal anatomy, then recognition of various patterns of abnormality. Read More

COVID's Impact on Optical, Examines the Year of 2020 Numbers in Review in a Special Report from Jobson Research

By Staff
Wednesday, February 24, 2021 12:17 PM NEW YORK—Having conducted a series of exclusive surveys and studies throughout the course of 2020 and continuing into this year, Jobson Research's ongoing research with U.S. eyecare professionals and optical retailers provided regular and consistent perspectives on the dramatic and pervasive impact of the coronavirus pandemic on the optical business and the vision care space. A new special report, "COVID's Impact on Optical: The Year of 2020 Numbers in Review," takes a broader view of the industry's performance since March through December of 2020, offering a unique portrait of the pandemic's consequences. Read More

20/20 Europe: Virtual Try On Technology With ClickFitApp by Sensi Labs

By Staff
Wednesday, February 24, 2021 12:14 PM The Sensi Labs’ augmented reality (AR) ClickFitApp has been created to transform a smartphone screen into a virtual mirror. Customers can benefit from a virtual fitting room in their pocket, enabling them to instantly try on and purchase glasses, jewelry, ski goggles and other accessories from any place, at any time. ClickFitApp is designed to replicate the experience of using a real mirror. The application simply measures the head live without the need for extra accessories and “focuses on simplicity” of use, according to the company. Read More

The Pandemic Takes Its Toll on Our Mental Health

By Staff
Monday, February 22, 2021 2:39 PM It’s no secret that after living with COVID-19 for nearly a year now, most of us are pretty burned out. Many of us are coming up on the one-year anniversary of working from home, and let’s face it, working where you live isn’t everything we thought it would be. Sure, saving money and time on the daily commute is a plus, but the ability and addiction to work harder and longer hours has blurred the lines between our work and personal lives. Add in the stress of trying to stay safe from COVID-19, home-schooling kids, and juggling the responsibilities of work and family and you have a recipe for a mental health pandemic. Read More

Vera Strikes a Pose

By Staff
Monday, February 22, 2021 2:36 PM Whether she’s styling celebrities in couture at awards shows, dressing brides to be or designing her ready-to-wear collections, designer VERA WANG is accustomed to being behind the scenes. This month, she steps in front of the camera starring in Kenmark Eyewear’s Vera Wang 2021 eyewear campaign. The campaign features Wang wearing the latest sunwear and optical styles from all collection segments of the Vera Wang portfolio. “We’re so thrilled to have Vera Wang featured in our 2021 campaign,” says Kenmark vice president of marketing Marissa Cundiff. “We couldn’t be more excited to release what we feel is our best campaign yet.” Read More

Indies Celebrate Black History Month By Looking to the Past and the Future

By Staff
Sunday, February 21, 2021 11:57 AM NEW YORK—In 1915, Harvard-trained historian Carter G. Woodson and minister Jesse E. Moorland founded the Association for the Study of Negro Life and History (ASNLH), known today as the Association for the Study of African American Life and History (ASALH). In 1926, the association, which “was dedicated to researching and promoting achievements by Black Americans and other peoples of African descent,” according to History.com, began sponsoring a national “Negro History Week.” Celebrated on the second week of February to coincide with the birthdays of Abraham Lincoln and Frederick Douglass, this week-long event grew into the Black History Month we now celebrate each and every February. Within the optical community, many independent ECPs and independent Black-owned brands are celebrating the month on social media. Here, we take a look at some of those celebrations. Read More

The Most Impactful Optical Metrics My Practice Tracks

By Staff
Sunday, February 21, 2021 11:54 AM Optical dispensary sales typically add up to 60 percent of a practice’s total annual revenues. With so much at stake, I closely track optical metrics to find ways of better serving my patients and helping my opticians to improve their sales performance. I like to keep on top of metrics, so I tend to look at key optical indicators at least every few days or weekly. I am usually looking at how the month is progressing, as well as how the quarter looks. I look at all the metrics provided by our dashboard management system, EDGEPro, concentrating on the latest areas of needed improvement. Read More

Health Care Gets a New Look

By Staff
Wednesday, February 17, 2021 5:55 PM There are times in life when we get caught up in places where we can’t see the forest for the trees. Chalk it up to outside distractions, a fixation on a single issue or, perhaps more likely in the current climate, a preoccupation with a global pandemic. But while many of us have been admiring the trees, some noteworthy things have come about in the ecosystem of health care. We like to call this space “retail health,” which is certainly not all that new. But certainly, it’s been an active space over the past few months. Here are a few “retail health” developments worth watching. Read More

Women In Optometry: California Optometric Association Applauds Decision to Allow Optometrists to Administer COVID-19 Vaccine

By Staff
Wednesday, February 17, 2021 5:52 PM SACRAMENTO—In a move to address the state’s shortage of health care providers available to administer COVID-19 vaccines, the California Department of Consumer Affairs approved a public health emergency waiver that will allow doctors of optometry to administer COVID-19 vaccines to persons 16 years of age or older. Governor Newsom has created a massive outreach effort to meet the challenge of vaccinating 40 million Californians. The faster and more completely we can vaccinate the population, the less chance of more deadly virus mutations. Optometrists can immediately help with surge capacity at mass vaccination sites once more vaccine is available. Read More

100% Optical Postponed From May 2021 to January 2022

By Staff
Wednesday, February 17, 2021 11:32 AM LONDON—On February 1, the organizers of 100% Optical (Media 10) announced the postponement of the 2021 trade show to January 2022. The 2021 event was scheduled for May 8-10 at ExCeL London, having already been pushed back from January 2021. 100% Optical will now take place from Jan. 29-31, 2022 at ExCeL London. In addition, 100% Optical announced a two-day virtual event called 100% Optical Online which will take place from May 23-24 2021. This online event will offer the opportunity for opticians and optometrists to network and meet suppliers as well as gather essential CET points. Read More

Review of Myopia Management: Let’s Get Proactive in 2021

By Staff
Wednesday, February 17, 2021 11:29 AM During the fourth quarter of 2020, Jobson Optical Research polled nearly 300 eyecare professionals from around the U.S. to learn more about their attitudes and behaviors regarding myopia management. The results are both encouraging and disappointing. Seven in ten (70.1 percent) surveyed said their practices provide myopia management services, but three in ten (29.9 percent) said their practices do not offer myopia care for children. There is good reason to slow the progression of myopia. Once considered a simple refractive error with few, if any, long-term eye health consequences, myopia increases the risk of serious, sight-threatening complications later in life, including retinal detachment, myopia macular degeneration, and glaucoma. Read More

This Valentine’s Day, Love Is in the Pair

By Staff
Tuesday, February 16, 2021 12:05 PM BLOOMINGTON, Ill.—No matter how you feel about the sometimes-controversial holiday, there’s no denying that Valentine’s Day brings a special feeling along with it each and every year. Whether you’re coupled up or practicing self-love, Valentine’s Day is the perfect excuse to spend a little more time thinking about the people and places you love. In Bloomington, Illinois, independent eyewear shop Specs Around Town is celebrating Valentine’s Day by showing the love for their customers—and their frames. On Instagram, the Specs Around Town team debuted a series called Love is in the Pair, which spotlights the shop’s customers, their other half, and, of course, their frames. Read More

Review of Optometry: How to Pick the Right Surgeon

By Staff
Tuesday, February 16, 2021 12:02 PM When a patient needs cataract surgery, you have a big decision to make: which surgeon is best? Patients rarely know who is the most talented, knowledgeable and compassionate, and they certainly don’t know who has access to the most innovative resources. But we do. Paul M. Karpecki, OD, chief clinical editor for Review of Optometry has come up with a handy checklist to ensure you are identifying the ideal cataract surgeon for your patients. Read More

New 'Quick Poll' Survey from Jobson Research Gauges ECP and Supplier Views Toward Move of Vision Expo East to June 2-5 in Orlando

By Staff
Monday, February 15, 2021 10:07 AM NEW YORK—Jobson Research, in a new "Quick Poll " Survey, gauging attitudes and intentions around a specific development or topic, asked ECPs and suppliers from across the country and around the industry their views toward the recently announced plans of Vision Expo East to move its upcoming show to an event taking place June 2-5 at Orlando's Convention Center. The survey, conducted last week, generated 813 responses, however, the survey was tallied and filtered to reflect the views of ECPs and suppliers who have participated in prior editions of Vision Expo East. Read More