The Glaucoma Community Is a New Digital Platform, to Help ECPs Educate Patients and Caregivers About Glaucoma

By Click Staff
Thursday, January 14, 2021 11:56 AM CHICAGO—January is Glaucoma Awareness Month. And to help practitioners better educate patients and caregivers on the disease, in partnership with Responum Health, Prevent Blindness has launched The Glaucoma Community a new and comprehensive resource accessible online or via the mobile app. The Community provides users with a variety of features including:

New Merchandiser Pro Software from Eye Designs Is a Flexible Tool for Maximizing Frame Board Sales

By By Click Staff
Thursday, January 14, 2021 11:53 AM NEW YORK—A new software tool, featuring 3D imaging and frame board layouts, enables ECPs to better plan and track their eyewear inventory and sales. Launched in late December by Eye Designs, a leader in the manufacturing of custom ophthalmic environments and optical display systems, the Merchandiser Pro is its new merchandising and plan-o-gram software. Merchandiser Pro allows users to generate plan-o-grams like retailing professionals.

CORE Knowledge 2.0 Reboots The Ultimate Eye Science Game for 2021

By By Click Staff
Thursday, January 14, 2021 11:50 AM WATERLOO, Ontario—The latest update of the Ultimate Eye Science Game, CORE Knowledge 2.0, is now available at COREKnowledgeGame.org. With the addition of nearly 100 new topics and a reset leader board, its creators ask: who will become the top-ranked players among the global optometry and ophthalmology communities? The online game debuted at ARVO in 2018 and has since been played by thousands of practitioners, researchers, educators, students and ophthalmic industry professionals across six continents.

Optical Retailers Realize Higher Ticket Sales with Buy Now, Pay Later Options for Patients from Sunbit

By Click Staff
Friday, December 18, 2020 8:30 AM NEW YORK – This year, COVID-19 stay-at-home and work-from-home policies and the impact of the pandemic on many people’s financial health and spending habits have prompted many consumers to shop more online or at least become more familiar with many online shopping options and technologies. Similarly, independent ECPs and optical retailers have looked to escalate their adoption of digital technologies to better serve their patients and create more efficiencies.

An Independent OD Takes a Proactive Stance on E-Comm With Ocuco to Better Connect to Patients

By Staff
Friday, December 18, 2020 8:25 AM NEW YORK—The year's pandemic has accelerated some eyecare professionals’ interest in finding ways to get credit for their professional expertise in vision care and its solutions while still competing in modern ways with those online players who have been experiencing rapid sales gains in 2020 as many consumers do more shopping online from home.

New EASY Way Program From Contact Lens Institute Offers Range of Digital Resources for ECPs

By By Click Staff
Friday, December 18, 2020 8:20 AM WASHINGTON, D.C.—To generate greater consumer familiarity with contact lens health and safety year-round in the U.S. and Canada, the Contact Lens Institute (CLI) has launched The EASY Way (Eyes, Awareness, Safety and You) program. EASY Way includes simplified wear and care tips, attention-grabbing infographics, and companion digital resources for eyecare professionals and staff to use in their practices and help aid in their patient communications.

Gamers, Professionals, Parents Involved in Latest Social Media #GameOverMyopia's New Game On 2.0 Campaign to Heighten Awareness About Myopia

By Staff
Wednesday, December 2, 2020 10:00 AM GMAC is saying #GameOverMyopia by enlisting influencers to spread awareness about myopia through gaming. GMAC launched the campaign last June, as VMAIL reported. Parenting influencers brought their kids’ favorite games to life by recreating them in their house or backyard and encouraging parents to be more aware about their kid’s screen usage and how it relates to myopia. 

VisionWeb Updates Patient Portal to Boost Better Patient Experiences, Also Enables Help With Final FTC Contact Lens Rule Requirements

By CLICK Staff
Wednesday, December 2, 2020 9:30 AM AUSTIN, Texas—Many ECPs are revisiting the components and services that a patient portal can provide to their practice—before patients come in for visits and as a way of accessing secure information about their eyecare afterward.

A New Grammin' Guide for Optometrists Just Issued by EyeCarePro

By CLICK Staff
Wednesday, December 2, 2020 9:00 AM NEW YORK—Do you know that Instagram is vitally important for your social media presence? But maybe you are unsure how to establish a meaningful presence on this increasingly popular visual platform. A new guide to Instagram, "Your Optometry Guide to Marketing on Instagram" has just been released by EyeCarePro. The guide is available for a free download here.

Frames Data and OptiStore ONE Launch New Canadian Integration

By Staff
Monday, November 30, 2020 12:24 AM NEW YORK—Deen & Associates Software Architects, based in Toronto, Ontario, has announced a new integration with Frames Data Immediate, Frames Data's Canadian database of eyewear.

Walman University, Now Virtual, Returns

By Staff
Thursday, October 15, 2020 8:00 AM Product: Walman University Virtual Event
Top Line: Walman Optical has scheduled a complimentary Walman University virtual event is scheduled for Saturday, October 17, 2020. Dynamic and entertaining industry experts, Phernell Walker and Mike Karlsrud, are set to live stream courses worth up to six ABO, NCLE or CPO credits.

Transitions Sponsors Expert-Led Study Groups

By Staff
Friday, October 9, 2020 12:03 AM Product: Light Up Your Sales study group
Top Line: Transitions Optical is sponsoring a series of expert-led study groups. Starting October 12 and October 14, eyecare professionals can learn from peers how to take their practice to new heights by prescribing Transitions lenses, AR and sunwear.

Safilo Announces Six-Part Webinar From Joseph Day, OD

By Staff
Thursday, October 8, 2020 12:06 AM Quick Take: Safilo has announced Building an Unconventional Practice, a six part webinar series from Joseph Day, OD.
Specifics: The webinar series aims to help practices build a better future for independent optometry. Dr. Day, practicing optometrist for over 30 years at East Main Vision Clinic in Puyallup, Washington, will lead the virtual series, sharing resources, strategies and experiences to help ECPs increase profitability, diversify revenue streams, balance managed care business, improve overall efficiency and more. The series will take place over five consecutive Thursdays at 6pm PST, starting October 22 and concluding, after a two-week break, on Thursday, December 10.

Soaring Screen Time

By Julie Bos
Monday, September 21, 2020 12:30 AM Long before COVID-19 turned our world upside-down, concerns over too much screen time and the rise of Digital Eye Strain (DES) were already escalating. But it’s safe to say the COVID-19 crisis is exacerbating the situation for people everywhere, and especially for children who have multiplied their time on-screen—using digital devices for both virtual education and recreational down-time. While more time at home has been good for slowing the spread of COVID-19, it’s forcing many people’s eyes to suffer.

SeePort Optometry Engages Patients Via Frames Data's Online Gallery

By CLICK Staff
Thursday, May 7, 2020 8:33 AM NEW YORK—Eyecare professionals are searching for ways to stay connected to their patients as the ongoing COVID-19 crisis continues to keep patients at home and businesses shuttered. One solution they are turning to is Frames Data's My Frame Gallery which allows brick-and-mortar retailers to create an online virtual gallery of eyewear. As retailers have been faced with the need to limit in-person interactions with patients, the My Frame Gallery offers a simple way to comply with social distancing while still helping ECPs meet their patients' eyewear needs.