Modern Workplace (Rx) Eye Safety

By VM Staff
Monday, November 11, 2019 12:45 AM NEW YORK—Did you know that more than 2,000 people injure their eyes at work every day? And of these injuries, an estimated 10 percent to 20 percent will cause temporary or permanent vision loss, Prevent Blindness points out. The National Institute for Occupational Safety and Health (NIOSH) believes that the right eye protection can lessen the severity of those injuries and even prevent 90 percent of them.

Specialized Optometry

By By Marge Axelrad, Andrew Karp, Mark Tosh and Brian Dunleavy
Monday, November 11, 2019 12:30 AM NEW YORK—We are living in an age of specialization. Today we can get virtually anything we want from a business whose only business is delivering a certain type of product or service, whether it’s a vegan restaurant or Victoria’s Secret. Optometry, like many medical professions, is being reshaped by the specialization trend. Modern living has changed the way we use our eyes, and many optometrists, particularly those in private practice, have responded by developing specialties to address specific patient needs. Some specialties, such as pediatrics and low vision, have been long established in optometry, while others, like dry eye management and neuro-optometry are more recent additions. Yet all seem to be benefitting from the advent of new technologies and treatment methods which are bringing exciting changes to vision care.

Adding a Touch of Specialization to a General Practice

By Staff
Monday, November 11, 2019 12:29 AM Although many optometrists prefer to not to specialize and instead orient themselves toward family practice, some still incorporate elements of specialization into their practice. A good example is Timothy D. Fries, OD, MBA, who owns and operates three locations in rural areas in Central Ohio. “It’s tough to specialize in that type of market, we do “a little bit of everything,” he explained. “We see patients as young as six months and as old as 104, as well as everyone in between.”

ODs Can Employ Social Media Content and SEO to Leverage Specialty Expertise

By By Zvi Pardes,, Contributing Editor
Monday, November 11, 2019 12:28 AM EyeCarePro, which works with optometric practices on their web and digital presence, started ODSpecialty because we were working with clients who more and more weren’t being served by our general marketing format. They were less interested in general care patient growth and had specific medical services they wanted to make a larger part of their practices. There was nothing out there to make this happen for them, and it took a specialized content approach to make it happen.

‘THE Myopia Meeting’ Set for Dec. 8 in Northern California

By Staff
Thursday, November 7, 2019 12:15 AM NEW YORK—Five speakers have been named and the agenda set for the upcoming myopia management event, THE Myopia Meeting, which is scheduled for Dec. 8 in Burlingame, Calif., outside of San Francisco, according to the event organizers. The meeting marks the first event under the auspices of the partnership between Review of Myopia Management (RMM) and Treehouse Eyes.

New Harris Poll ECP and Parent Survey Shows the Significant Need for Myopia Education, CooperVision Says

By Staff
Wednesday, November 6, 2019 12:27 AM SAN RAMON, Calif.—One in four children in the U.S. is myopic, but according to The Harris Poll survey results released yesterday by CooperVision, only 33 percent of parents know what that term means, or how it can affect their children’s future eyesight. This corroborates the finding that 97 percent of ECPs agree parents should know more about the ways they can help protect children’s vision. The survey was conducted among U.S. eyecare professionals (ECPs), including optometrists and ophthalmologists, and more than 1,000 U.S. parents with children between 8 to15 years old regarding their knowledge of myopia.

Eyenuk Receives NIH Grant to Expand AI Eye Screening Platform for Neurodegenerative Disease Detection

By Staff
Monday, October 21, 2019 12:27 AM LOS ANGELES—Eyenuk has been awarded a grant to develop an automated retinal image artificial intelligence solution for detection of biomarkers for neuro disorders.

Review of Myopia Management and Treehouse Eyes Partner on THE Myopia Meeting Set for Dec. 8, 2019

By Staff
Friday, October 18, 2019 12:27 AM NEW YORK—Review of Myopia Management and Treehouse Eyes announced today a strategic partnership between THE Myopia Meeting, produced by Treehouse Eyes, with Review of Myopia Management (RMM), published by Jobson Health Information. The new partnership, which will be owned and managed by Jobson, will enable RMM to offer a unified communications and education solution to the growing myopia management market. Treehouse Eyes introduced THE Myopia Meeting in Washington, D.C., in February 2019, with great success, generating over 600 credit hours of continuing education on cutting-edge myopia topics with over a dozen sponsoring companies supporting the educational effort. Due to pent-up demand, Treehouse Eyes held a second meeting in Southern California earlier this month on Oct. 6 with similar sold-out success. 

Salus University and Eyesafe Sign Research Agreement to Study Blue Light and Screen Time

By Staff
Tuesday, October 15, 2019 12:21 AM ELKINS PARK, Pa.—Salus University and Eyesafe have signed a Memorandum of Understanding to partner in a research project about the potential health hazards and protective solutions related to blue light. The first edition of this handbook, titled How to Save Your Eyes in the Digital Age, features optometrists, ophthalmologists, and scientists researching a variety of topics related to blue light and some of the proactive steps the electronics industry could take to tackle this emerging issue.

Lighthouse Guild Honors Two Vision Researchers

By Staff
Tuesday, October 15, 2019 12:15 AM NEW YORK—Lighthouse Guild presented the Bressler Prize to Vladimir Kefalov, PhD, and the Pisart Award to Tiffany Schmidt, PhD, at the 2019 Alfred W. Bressler Vision Science Symposium and Pisart Seminar in New York on Saturday, Oct. 5. “These two outstanding researchers, chosen by an independent panel of judges who are leading physicians and scientists in the field of vision care and research, are being recognized for their significant contributions to vision science and research,” said Alan R. Morse, JD, PhD, president and CEO of Lighthouse Guild.

Vivior Clears Key Regulatory Hurdle in Advance of U.S. Launch

By Staff
Monday, October 14, 2019 12:24 AM ZURICH—The U.S. Food and Drug Administration’s (FDA) has approved the regulatory strategy for the Vivior Monitor, a device that collects patient data used in cataract and refractive surgery. The move helps pave the way for Vivior’s U.S. launch of the Monitor, a wearable device that tracks and records the patient's behavioral data prior to vision correction interventions. The system collects daily activity data from patients, processes the data in the cloud, and patient's lifestyle patterns using machine-learning algorithms. It provides the surgeon with a patient report so that the surgeon can educate the patient during the pre-op planning discussion.

World Health Organization Launches First World Report on Vision

By Staff
Thursday, October 10, 2019 12:27 AM GENEVA—More than 1 billion people worldwide are living with vision impairment because they do not get the care they need for conditions like short and far sightedness, glaucoma and cataract, according to the first World Report on Vision issued by the World Health Organization. The report, launched ahead of World Sight Day (Oct. 10), found that ageing populations, changing lifestyles and limited access to eyecare, particularly in low- and middle-income countries, are among the main drivers of the rising numbers of people living with vision impairment.

California State Senate Designates Oct. 10 as Blue Light Awareness Day

By Staff
Thursday, October 10, 2019 12:21 AM NEW YORK—There are an estimated five billion mobile devices in use globallywith the average person spending over nine hours a day bouncing between digital screens. Recent studies show growing concerns over health implications and visual discomfort associated with blue light overexposure, which impacts 73 percent of adults under 30 years old, and 65 percent of all Americans.  Recognizing this worldwide epidemic, the California State Senate has designated October 10 as Blue Light Awareness Day—appropriate given the estimated 80 million mobile devices in use statewide. 

Eye Health America Adds an MD and an OD to Board

By Staff
Wednesday, October 9, 2019 12:15 AM
ATLANTA—Eye Health America (EHA), an eyecare practice management company, has named two new board members: ophthalmologist Dr. Joseph Parisi and optometrist Dr. Scott Han. Both practicing physicians bring expertise in clinical care, patient experience and practice management to the board, as EHA continues to expand as one of the Southeast’s fastest growing, fully integrated eye health networks. Since its formation in March 2018, EHA has increased its network to include 47 providers spanning optical, medical and surgical.

Vision 2020 USA to Hold Briefing About World Sight Day in Wash. D.C.

By Staff
Tuesday, October 8, 2019 12:27 AM CHICAGO—As part of World Sight Day events, Vision 2020 USA will be holding an educational luncheon briefing in Washington D.C. At this briefing Michael Chiang, MD, a leading national figure in artificial intelligence and big data analytics research, will discuss where the field is headed. Dr. Chiang, Professor of Ophthalmology & Medical Informatics and Clinical Epidemiology at the Oregon Health and Science University and technical adviser to the American Academy of Ophthalmology, will highlight the importance of federal leadership to ensure that the U.S. will realize full potential of these exciting new technologies. The briefing will be held Oct. 10 at the Rayburn House Office Building, Room 2075, from noon to 1 p.m. The session will be moderated by Dr. Mitchell Brinks, MD, MPH, Chair of Vision 2020/USA, who will lead off the event with an update on Vision 2020 USA activities.