On Complicated Drinks, And Being Kind to Baristas

By Staff
Friday, May 7, 2021 2:14 PM After a viral Tweet last week in which a Starbucks barista shared an image of an over the top drink order that included "five bananas, heavy cream, extra caramel drizzle, extra caramel crunch, extra salted brown butter topping, frappucino chips, one pump of honey blend, seven pumps of dark caramel sauce, extra whipped cream and ice, all double blended," according to HuffPost, the Internet has been abuzz with conversation about whether or not ordering these complicated drinks is rude or not. HuffPost spoke to baristas to get their own opinions on these drinks, and how you can order one kindly. 

Celebrating Mother’s Day, and Protecting Eye Health

By Gwendolyn Plummer
Friday, May 7, 2021 8:30 AM NEW YORK—Celebrating mothers and motherhood has been a part of human history for pretty much as long as it has existed, but it wasn’t until 1914 that Mother’s Day actually became an official holiday in the United States. The first American Mother’s Day happened in 1908, when West Virginia woman Anna Jarvis wanted a way to honor the sacrifices that mothers make for their children, History reports. Jarvis’ own mom had died three years prior, so she organized the first Mother’s Day celebration as a tribute to her, at a Methodist Church in Grafton, West Virginia. The holiday took off, and in 1914 President Woodrow Wilson officially declared the second Sunday in May Mother’s Day throughout the country.

Insta-Pick for 5-8-21

By Staff
Friday, May 7, 2021 8:25 AM

VM's News Quiz for the Week of May 2: X

By Staff
Friday, May 7, 2021 8:20 AM Did you follow the optical news this week? Take VM’s News Quiz to see how much you know. This week's quiz takes a look at ...

EyeCare Center of Wheeling's Tweet for 5-8-21

By Staff
Friday, May 7, 2021 8:15 AM

Optical Academy's Tweet for 5-8-21

By Staff
Friday, May 7, 2021 8:14 AM

WeShareIt 5-8-21

By Staff
Friday, May 7, 2021 8:10 AM A phoropter pen holder is the perfect accessory to keep your desk clean and your pens and pencils easy to find—after all, nothing goes missing quicker than a pen when you need one. You can pick this up on Etsy here. #WeShareIt

Some Positive Trends, but Many Eyecare Practices Still Lag April 2019 Performance Metrics, Jobson Research Survey Finds

By Staff
Thursday, May 6, 2021 4:35 PM NEW YORK—Even as the number of COVID-19 cases across the U.S. decline and the number of Americans who have completed the vaccination regimen rises, the eyecare segment continues to see challenges along the pathway toward a full recovery to pre-pandemic levels, according to the findings of Wave 22 of the Coronavirus ECP Survey conducted April 26-30, 2021, by Jobson Research. Notably, 75 percent of the respondents to Wave 22 said they believe their practice currently has capacity to see more patients, with the average respondent indicating the practice could see 26 percent more patients. In addition, key metrics—such as profitability per patient, patients per day and optical sales —for many practices show that business and patient activity is running slightly behind April 2019 levels, but have rebounded significantly from the lows experienced in April 2020. Read More

Women In Optometry: Putting in the Work Against Racial Bias

By Staff
Thursday, May 6, 2021 4:32 PM In the past year, I’ve talked with program directors leading diversity and inclusion initiatives at schools and colleges of optometry, as well as organizers of the 13% Promise and the National Optometric Association’s efforts to increase representation of people of color in the optometric profession. Recent news stories about violence and aggression toward those of Asian American and Pacific Islander (AAPI) heritage brought new horrors into what has been a volatile and politically and racially charged time. In March, WO conducted a Pop-up Poll on attitudes of racial bias toward the AAPI community—and the results were sobering. Read More

Read Your Way Through #AAPIHeritageMonth

By Staff
Thursday, May 6, 2021 12:42 PM May is Asian American Pacific Islander Heritage Month, and a great way to honor the month is to broaden your "to be read" list to include some award-winning and acclaimed books by Asian American and Pacific Islander authors. From fiction to memoirs to graphic novels and more, head over to Mental Floss for a great list of books you can check out from the library.

The Vision Council Concludes Second All-Member Virtual Meeting

By Staff
Thursday, May 6, 2021 12:30 AM ALEXANDRIA, Va.—The Vision Council hosted the organization’s second All-Member Virtual Meeting yesterday, Wednesday, May 5. The meeting brought together nearly 200 members of the vision care product and services community for an afternoon of engaging presentations from The Vision Council’s leadership and community leaders on timely topics.

Vision Expo Extends Free Registration, as Show Organizers Anticipate 5,000+ Attendees for Vision Expo East Orlando

By Staff
Wednesday, May 5, 2021 8:29 PM ALEXANDRIA, Va.—The Vision Council and Reed Exhibitions, organizers of Vision Expo, announced that free registration for Vision Expo East 2021, taking place June 2-5 in Orlando, Fla., will be extended indefinitely. The decision to extend the free registration deadline is based on what they describe as a "recent, notable spike in attendee registration. Mitch Barkley, vice president of trade shows and events at The Vision Council, co-owner of Vision Expo, said, “With just four weeks to go until Vision Expo East, we are expecting to have at least 5,000 attendees at the show." Read More

Review of Optometric Business: 5 Steps for Effectively Treating Chronic Dry Eye While Growing Your Practice

By Staff
Wednesday, May 5, 2021 8:26 PM Dry eye is becoming increasingly common, with 16 million people in the U.S. experiencing it, according to the National Eye Institute. Published reports estimate 16 million Americans have been diagnosed with dry eye disease (DED). Researchers found that the actual number of Americans suffering from dry eye symptoms is likely much higher. Some reports estimate that nearly half of all U.S. adults experience dry eye signs and symptoms. Fortunately, there is a new way, free of manufactured chemicals, of providing relief to patients while growing your practice’s patient base and profitability. Read More

Do Celebrity Vaccine Endorsements Work?

By Staff
Wednesday, May 5, 2021 1:18 PM As vaccines roll out across the U.S., many famous figures are rolling up their sleeves and smiling at the camera at the same time. Many hope that endorsements from trustworthy, popular figures will help encourage people from all walks of life to get vaccinated too, but, according to The New York Times, that might not be the case. Head over to The Times to learn more. 

Vision Expo Extends Free Registration, as Show Organizers Anticipate 5,000+ Attendees for Vision Expo East Orlando

By Staff
Wednesday, May 5, 2021 12:33 AM ALEXANDRIA, Va.—The Vision Council and Reed Exhibitions, organizers of Vision Expo, announced that free registration for Vision Expo East 2021, taking place June 2-5 in Orlando, Fla., will be extended indefinitely. The decision to extend the free registration deadline is based on what they describe as a "recent, notable spike in attendee registration. Mitch Barkley, vice president of trade shows and events at The Vision Council, co-owner of Vision Expo, said, “With just four weeks to go until Vision Expo East, we are expecting to have at least 5,000 attendees at the show."