Mark Tosh, Senior Editor

Mark covers news and feature coverage of national and regional optical retailers, managed vision care organizations, software systems and technology. He works closely with other members of the VM editorial staff to monitor developments in online optical retailing and other industry issues. Mark is a contributor to dba, a twice monthly e-newsletter profiling successful local and regional retail/optometric businesses while addressing their decision-making needs. Contact Mark at mtosh@jobson.com.

8 Things (Some Free) to Keep You Distracted From Thinking About That Other Thing

By Mark Tosh
Friday, April 3, 2020 2:58 PM NEW YORK—Good morning. It’s Saturday, in case you’ve lost track. The start of the weekend and time to take a break and relax. Yes, in fact, it might be a good day to get out and ….. oh, wait. We’re not doing that now. If you’re in New York, New Jersey, New Orleans or many other places around the nation, what you need is a distraction—a fun and tranquil diversion—to get you through the weekend. So here are eight things that we believe will carry you through the weekend and take your mind off that other stuff going on out there. At least it’s a start on what to talk about on your next Zoom happy hour.

Transitions Optical Updates ECPs on 2020 Launch Plans at Academy

By Mark Tosh
Monday, March 16, 2020 12:45 AM ORLANDO, Fla.—Transitions Optical took the wraps off a few significant launches planned for 2020 at the recent Transitions Academy. Overall, more than 1,000 industry professionals attended the three-day event here at the J.W. Marriott Grande Lakes.

Ben Franklin, World Wars and Farmers: What You May Not Know About Spring-Ahead Time

By Mark Tosh
Friday, March 6, 2020 11:57 AM NEW YORK—For many of us, this weekend is either the best of times or the worst of times. Or even a combination of the two. Why, you ask. It’s the weekend that we “spring ahead,” which means pushing the clock forward one hour and losing that hour of sleep from Saturday night into Sunday morning. Yes, on Sunday, March 8, most Americans will turn their clocks forward one hour (does anyone still have an analog clock?) as Daylight Saving Time (DST) begins in the U.S. Here's some trivia on the DST tradition.

Myopia Management

By Mark Tosh
Monday, February 10, 2020 12:30 AM Myopia is not a new vision condition, but the growing awareness of the eye health risks associated with this common ophthalmic disorder, especially among eye-care professionals, is a somewhat contemporary phenomenon. Indeed, myopia is the most common ophthalmic condition in the world, with an estimated 34 percent of the world’s population, or roughly 2.62 billion people, affected by this condition, according to recent research.

A 20-Year Journey to Perfect the Practice of Myopia Management

By Mark Tosh
Monday, February 10, 2020 12:29 AM HAMILTON TOWNSHIP, N.J.—Dr. Nicholas Despotidis, a partner with Eyecare Professionals, has invested considerable time and resources over the past two decades to become one of the leading practitioners of myopia management. During this time, Despotidis has written two books and developed a TED talk on the myopia topic, while also conducting annual workshops on practice management techniques

San Francisco ECP Draws Upon Treehouse Eyes’ Resources

By Mark Tosh
Monday, February 10, 2020 12:28 AM SAN FRANCISCO—The philosophy at Pacific Rims Optometry in San Francisco is straightforward and easy for patients to comprehend. The practice—with two locations in the city—notes that its optometrists will take the time to explain the results of an eye exam, describe the options and listen to each patient’s eyecare needs.

Mentors Pass Along Key Elements of Myopia Management

By Mark Tosh
Monday, February 10, 2020 12:27 AM PARK RIDGE, Ill.—Myopia management is just one part of the special services that Dr. Daniel Press emphasizes at the Park Ridge Vision practice here, but it is a growing area and a significant component of the overall practice. Press noted that he sees the importance of taking an individualized approach to treating each myopic patient.

Orlando Practice Finds Success With a ‘Proactive’ Approach to Myopia

By Mark Tosh
Monday, February 10, 2020 12:26 AM Ocoee, Fla.—Dr. Roxanne Achong-Coan of the Coan Eye Care & Optical Boutique located here has been deeply interested in working with myopic patients and staying abreast of treatment options for most of her career. She is certified in the fitting of Paragon CRT lenses and is a Fellow of the International Academy of Orthokeratology and Myopia Control (FIAOMC). She’s also one of the first to be involved with the recently launched Brilliant Futures Myopia Management Program by CooperVision.

Costa Rica Visit Inspires More Than a ‘Pura Vida’ Perspective

By Mark Tosh
Friday, February 7, 2020 1:45 PM MIDLOTHIAN, Va.—Who knows when, or why, inspiration will strike? Dr. Brian Spittle and his wife, Dr. Norma Spittle, found this out while visiting Costa Rica in June of last year. The Spittles, and about 20 other ECPs, traveled to a CooperVision manufacturing facility in Alajuela, where the lens company produces its clariti 1 day contact lenses. The couple returned home from the short trip with much more information and inspiration than they had signed up for. Indeed, the CooperVision facility manufacturing facility in Alajuela is one of the most environmentally friendly production sites in the industry. Find out how the visit inspired the Spittles to become more earth friendly at their practice in Midlothian.

Time to Pick a Side: Are You a ‘Go Tigers,’ or a 'Geaux Tigahs’ Fan on Monday?

By Mark Tosh
Friday, January 10, 2020 11:00 AM NEW YORK—Are you ready for the college football season to end? Well, Monday night is your night. That’s the day of the much-anticipated championship game showdown between this season’s two college football heavyweights. The undefeated Tigers of LSU (14-0) take on the undefeated and defending champion Tigers of Clemson (14-0). It’s going to be a cat fight, no doubt, once the game gets started shortly after 8 p.m. (ET) at the Mercedes-Benz Superdome in New Orleans.

Social Purpose

By Gwendolyn Plummer and Mark Tosh
Monday, December 16, 2019 12:30 AM It’s been 50 years since the renowned economist Milton Friedman published his signature 1970 essay, “The Social Responsibility of Business Is to Increase its Profits,” in The New York Times. The world has certainly changed over the past five decades, as has the view of the role business should play in a more socially conscious, consumer-empowered world. But one thing has remained fairly consistent: businesses are powerful. Indeed, perhaps more powerful than ever, according to a Kantar Consulting report, “Purpose 2020 – Inspiring Purpose-Led Growth.”