(CX) Customer+Patient Experience

New Partnership Between Kings Guard Gaming and VSP Global Innovation Center Will Focus on Eye Health and Vision Performance

By CLICK Staff
Monday, August 9, 2021 8:15 AM SACRAMENTO, Calif.—A new multi-year partnership, which will promote eye health to the gaming community and focus on vision performance, was recently announced between Kings Guard Gaming, the official NBA 2K League affiliate of the Sacramento Kings, and the VSP Global Innovation Center. The program will leverage emerging technology to improve vision performance for the athletes. The partnership also named Dr. Randall Fuerst, a VSP network optometrist, as the official eye doctor of the Kings Guard Gaming team who will work with the esports athletes on personalized vision training regimens to improve player performance in the 2021-2022 NBA 2K League season.

It's Time to Optimize for Voice Search and Learn How It Can Influence Practices' SEO Results

By CLICK Staff
Tuesday, August 3, 2021 8:10 AM NEW YORK—Eyecare professionals need to optimize "voice search," an important, developing trend which is impacting their practice's SEO results, according to a new range of information and downloadable e-book from EyeCare Pro, which helps ECPs manage their digital presence. A special report and the e-book are available at the site here.

Ditto's Webinars and Resources Offer Insights About Virtual Try-On Platforms

By CLICK Staff
Tuesday, August 3, 2021 8:05 AM OAKLAND, Calif.—Ditto, which describes itself as "the leading frame recommendation and virtual try-on platform for forward-looking eyewear retailers, has hosted a series of webinars about VTO and other digital technologies which are available for viewing.

Innovative Tech Practice Booster from Healthy Eyes Advantage Helps ECPs Adapt Technologies to Boost Revenues

By Click Staff
Wednesday, July 7, 2021 8:10 AM BOCA RATON, Fla.—Healthy Eyes Advantage (HEA) has introduced its Innovative Tech Practice Booster to support HEA members in diversifying their practices with services not yet widely available and developing new revenue streams through implementation of the newest and most cutting-edge technologies that deliver an enhanced patient experience. Each HEA Practice Booster strategically combines a group of unique vendor partners within a specific practice niche that has been vetted to enhance health outcomes while strengthening the competitiveness and bottom line of HEA member practices.

Podium, a Customer Messaging Platform, Connects Doctors and Patients

By Mary Kane
Friday, February 26, 2021 8:15 AM LEHI, Utah—If you are an eyecare provider looking to connect with your patients and customers, having the right tools in your toolbox can make all the difference in business, whether you are trying to grow your bottom line or just survive these turbulent times. If you’re looking to up your communication game with patients meet Podium, a messaging platform that enables companies with a local presence to conveniently connect with their customers at critical touchpoints to help them strengthen their business.

New GetSetPro Real-Time Appointment Scheduler Boosts Patient Engagement and Syncs With Many PMS/EHR Systems

By CLICK Staff
Thursday, February 11, 2021 8:30 AM PASSAIC, N.J.—EyeCarePro has released a real-time appointment scheduler, making it more convenient for patients to book and providing significant time-saving for front-end staff. This scheduler syncs with a large number of popular PMS/EHR systems, with more to follow, the company said. Additionally, the scheduler accurately tracks patient appointments and distinguishes between new and returning patients for improved performance metrics and analysis.

Frames Data and OptiStore ONE Launch New Canadian Integration

By Staff
Monday, November 30, 2020 12:24 AM NEW YORK—Deen & Associates Software Architects, based in Toronto, Ontario, has announced a new integration with Frames Data Immediate, Frames Data's Canadian database of eyewear.

Soaring Screen Time

By Julie Bos
Monday, September 21, 2020 12:30 AM Long before COVID-19 turned our world upside-down, concerns over too much screen time and the rise of Digital Eye Strain (DES) were already escalating. But it’s safe to say the COVID-19 crisis is exacerbating the situation for people everywhere, and especially for children who have multiplied their time on-screen—using digital devices for both virtual education and recreational down-time. While more time at home has been good for slowing the spread of COVID-19, it’s forcing many people’s eyes to suffer.

ADO Practice Solutions Debuts Marketing REBOUND to Help ECPs Implement Grand Reopening Rebound Program

By CLICK Staff
Thursday, May 7, 2020 8:27 AM NEW YORK—ADO Practice Solutions, a Walman division, has debuted a new marketing program, REBOUND powered by DONE4YOU Marketing. This new program was designed to extend a helping hand to independent eyecare providers as they try to counter the effects of COVID-19 and implement a successful Grand Reopening plan. 

For March Save Your Vision Month, The American Optometric Association Partners With Lyft to Offer Free Rides to Get a Comprehensive Eye Exam

By CLICK Staff
Wednesday, March 4, 2020 8:15 AM NEW YORK—The American Optometric Association (AOA), representing more than 30,000 doctors of optometry, announced that it is working with Lyft, the transportation network, to offer free rides to people in select cities in an effort to make it easier to get their #2020EyeExam with a doctor of optometry. For a limited time only, the AOA is offering a free roundtrip ride (up to $25) with rideshare partner Lyft to anyone traveling to the optometrist beginning March 2, while supplies last.

Eyefinity, Kno2 Team Up to Streamline Health Care Experience

By CLICK Staff
Wednesday, March 4, 2020 8:10 AM NEW YORK—Kno2 a company that provides interoperability as a service to health care providers, and Eyefinity, a VSP Global company and industry leader in practice management and electronic health record software, announced they have developed a “seamless integration experience between vision care practices and electronic health record platforms in the larger medical ecosystem.” 

Transitions Launches Facebook Virtual Try-On Experience

By CLICK Staff
Wednesday, August 7, 2019 9:00 AM PINELLAS PARK, Fla.—There's a new way for patients to experience an augmented reality, virtual try-on experience via a new partnership between Transitions Optical and Facebook, using the Facebook camera. The first-of-its-kind social media experience allows users to see themselves in all 13 Transitions lens colors, including Transitions Signature lenses style colors and Transitions XTRActive style mirrors.

Think About Your Eyes Partners With Airstream for Influencer Family’s Road Trip and Promo Campaign This Summer

By CLICK Staff
Tuesday, July 9, 2019 9:00 AM ALEXANDRIA, Va.—Think About Your Eyes, a national public awareness campaign presented by presented by The Vision Council and the American Optometric Association, will partner with travel company Airstream in August to send a YouTube influencer family on a road trip though the Western United States. Airstream’s brand is “focused on a life well-lived through adventure, making them a natural tie-in for TAYE’s campaign, ‘Seeing is a Gift,’” according to the TAYE announcement.

Major League Baseball Star Bryce Harper Named ‘Ambassador’ for New Acuvue Oasys With Transitions

By CLICK Staff
Tuesday, July 2, 2019 8:57 AM NEW YORK—Johnson & Johnson Vision Care is collaborating with professional baseball player Bryce Harper in an arrangement that calls for Harper to serve as an “ambassador” for the new Acuvue Oasys with Transitions contact lenses. The new photochromic lenses launched to consumers this spring.

Major League Baseball Star Bryce Harper Named ‘Ambassador’ for New Acuvue Oasys With Transitions

By CLICK Staff
Saturday, June 22, 2019 10:33 AM NEW YORK—Johnson & Johnson Vision Care is collaborating with professional baseball player Bryce Harper in an arrangement that calls for Harper to serve as an “ambassador” for the new Acuvue Oasys with Transitions contact lenses. The new photochromic lenses launched to consumers this spring.