Social Purpose: How Optical Is Working for the ‘Greater Good of the World’


It’s been 50 years since the renowned economist Milton Friedman published his signature 1970 essay, “The Social Responsibility of Business Is to Increase its Profits,” in The New York Times. The world has certainly changed over the past five decades, as has the view of the role business should play in a more socially conscious, consumer-empowered world. But one thing has remained fairly consistent: businesses are powerful. For optical companies, demonstrating commitment to programs that extend access to eyecare and eyewear to the areas of the world where they are in need is more the rule than the exception. This feature highlights some of the companies taking the lead in these programs and the ways in which the optical community has united to work toward a greater good. Read More