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Quick Take: PVH Corp-owned Tommy Hilfiger introduces the spring 2019 TommyXZendaya eyewear collection produced and distributed by Safilo Group and designed by Hilfiger in collaboration with actress and global Tommy Hilfiger women’s brand ambassador, Zendaya.
Specifics: The frame looks from this collaboration celebrate the strong, iconic women of 70s American pop culture as well as the era’s signature styles.
Selling Points: The TH ZENDAYA shows off an iconic pilot silhouette in Optyl, metal embellishments on the bridge, adding a retro-glam feel. This model is finished off with the Tommy Hilfiger logo metal plaque on the left temple and TommyXZendaya graphic on the right. The TH ZENDAYA frame is available as a light brown frame and dark brown shaded lenses. Also from this collaboration is the TH ZENDAYA II. This women's style showcases a oversized brown-shaded teardrop lenses for a definite 1970s appeal.  A rimless metal frame with signature dot screws and a double-bridge, this lightweight style is enhanced with slim temples that are embellished with the brand’s signature red, white and blue striped rubber detailing on the left, along with the TommyXZendaya graphic on the right.