Top Line: Movitra is presenting its newest campaign, “2 Souls, 1 Brand.”
Close Up: The campaign features three headlines: "The Italian Art of Innovating,” "Innovation flows through our veins,” and "Pioneers in DNA.” Representative of the brand’s Italian soul and craftsmanship, the campaign showcases a man and woman depicted as classical marble or ebony statues. Cracks in their bodies reveal gold and silver liquid metal, symbolic of a “second soul,” and Movitra’s dedication to technical innovation through its unique and patented rotating design innovation. 
Vital Stats: The campaign imagery is available to Movitra customers in a set of point of sale materials including counter cards and posters.