MILAN—Visitors to Mido, the international eyewear show—buyers, designers, entrepreneurs, opticians, ophthalmologists, journalists and eyewear supply chain professional—can now register on the exhibition's website for the forthcoming edition of the show, to be held April 30 to May 2 2022. “Moving the date was a risky and brave decision taken to ensure Mido remains the international gold-standard event, stated Mido president Giovanni Vitaloni. "It's a choice that today is proving to be the right one because many exhibitors and buyers, from all over the world, are registered to participate in the April show.

"There is a greater sense of safety among industry operators, where an air of optimism and immense enthusiasm reigns in anticipation of the 2022 edition; everyone is ready to show up in person. We are prepared to be surprised and to dazzle our visitors because the craving for MIDO is already rampant and it can’t be stopped."
 
Industry data released in December at the ANFAO general meeting reflected that during the last nine months of 2021, the numbers were better than those forecast in the first part of the year and showed a complete return to the results achieved in 2019 for the Italian manufacturers group. Leading the recovery, above all, were optical frames for export and ophthalmic lenses in the domestic market, while all the top export markets for Italian eyewear are showing signs of recovery, the announcement said.
 
“The businesses in our industry have relaunched and are looking forward to Mido2022 as a not-to-be missed opportunity to finally meet in-person with Italian and international customers and to showcase their collections," said Vitaloni. "The collections will be an expression of durability, research, sustainability and quality. The time for trial and error is behind us. Our members need substance and at Mido we are prepared to meet this need,” he said.