INSIGHTS Exclusive Offers May Be Key to Brand Loyalty By Staff Monday, August 19, 2024 9:53 AM “Gated, exclusive offers to consumer communities cultivate an emotional connection with brands that builds long-term loyalty." Stephanie Copeland Weber, CEO of SheerID, commented on findings from the 2024 Consumer Loyalty Report from SheerID, which found that 71 percent of consumers are more loyal to brands that dole out exclusive offers.