HONG KONG—The 32nd Hong Kong International Optical Fair, organized by the Hong Kong Trade Development Council (HKTDC) and co-organized by the Hong Kong Optical Manufacturers Association (HKOMA), will take place on November 6-8, 2024, at the Hong Kong Convention and Exhibition Centre. Under the theme of “Seeing is Believing," the fair features innovative and state-of-the-art eyewear designs and products, bringing together industry players to facilitate new business opportunities. This year’s focus will be on advanced technology and sustainable design, according to show organizers.

"This year's Hong Kong International Optical Fair, a long-standing industry highlight for over 30 years, is more international than ever, attracting more than 700 exhibitors from 17 countries and regions,” said Sophia Chong, acting executive director of the HKTDC. “The fair reflects the dynamic evolution in eyewear design and technology. Exhibitors worldwide are aligning their products with key trends in technology, lifestyle, functionality and sustainability to capture expanded market opportunities. This exhibition, which is truly a feast for the eyes, demonstrates Hong Kong's advantages as an international trade and procurement center,” Chong said.

According to the announcement, Hong Kong ranks as the world's third-largest exporter of eyewear and frames. The total export value of Hong Kong's eyewear, lenses and frames is estimated to have reached HK$19.9 billion in 2023, signaling substantial growth. The smart eyewear sector has emerged as an industry focal point, with the global market exceeding HK$40 billion in 2023. Revenue for the smart eyewear sector is projected to surpass HK$100 billion by 2029.

Exhibitors from around the globe, including Europe and the Americas, such as France, Germany, the United Kingdom and the United States, as well as Asia’s Japan, Korea, Malaysia, Singapore, Taiwan, and Turkey in the Middle East, will present their latest offerings at the fair. Prominent Hong Kong brands will also have a significant presence, according to show organizers.

The Brand Name Gallery, the focal point of the event, will showcase more than 200 renowned global brands. Other zones will present a broad spectrum of eyewear products, including smart eyewear, contact lenses and accessories, a designer café pavilion, sporting and professional eyewear, kids eyewear and reading glasses, lenses, frames and parts, eyewear accessories, diagnostic instruments, as well as optometric instruments, equipment and machinery.