BUSINESS Silmo Singapore Will Debut in April 2023 By Staff Monday, October 10, 2022 12:18 AM PARIS and SINGAPORE—Organizers have announced that Silmo Singapore will be a new Asian flagship edition of Silmo Paris, to be launched for the first time April 12-14, 2023. It is described as an international business-to-business eyewear and lifestyle trade show, positioned as the launchpad for new designs, collections and technologies for the eyewear industry. Silmo Singapore will be held at the Suntec Singapore Convention and Exhibition Centre, Singapore. The Singapore show will converge the stakeholders from the optical and eyewear industry, bringing together over 250 international and local brands across 6000 square meters of exhibition space, organizers announced. Over 3,000 visitors are also expected to attend the event that will feature curated content and platforms for networking and knowledge exchange between industry leaders, in addition to the trade exhibition, they added.Silmo has garnered the support of several industry associations, like the Singapore Optometric Association (SOA), the India Vision Institute (IVI) and Optical Dispensers Australia (ODA) among others. The Asia Optometric Congress (AOC) will also be supporting Silmo Singapore by disseminating the information to their ASEAN country members., the announcement said. “The Singapore Optometric Association is proud to support the inaugural Silmo Singapore. Silmo Singapore, the leading tradeshow and congress in the optical industry, will help converge the optical industry stakeholders to network and share knowledge in helping to promote the role of optometry as a primary eye care profession,” said Ken Tong, president, Singapore Optometric Association. "Silmo Singapore will be an exciting and informative event for anyone involved in the ophthalmic business. Doubly so, as it is an in-person event, and one that would be of great benefit to the region as it deals with the burden of growing myopia,” said Vinod Daniel, CEO, India Vision Institute. “We are thrilled to see the Silmo brand expand into Singapore next year. Having an international optics and eyewear trade fair of this scale in Singapore is exciting for Australia, as the location is not only the gateway to Southeast Asia but is also an accessible destination for countries within the Oceania region. Silmo has always been an integral part of the Australian optical and eyewear industry and as such Optical Dispensers Australia is proud to be a supporting partner of Silmo Singapore,” said April Petrusma, CEO, Optical Dispensers Australia. More details about the new exhibition and Silmo Singapore plans are posted here. Created in 1967, the Silmo Association, which brings together French manufacturers in the optics and eyewear sector, owns the Silmo Paris trade fair. Its long-time partner Comexposium is one of the European leaders in the organization of events, with 114 public commercial events covering 17 professional sectors to its credit. Trusted since 1987, MP embodies more than a quarter century of event building, community engagement, marketing and management experience in both Eastern and Western cultures, practices, and business philosophies. MP is part of Pico Group, a global group of agencies specializing in engaging people, creating experiences and activating brands for businesses, institutions and governments. As part of the Pico group, MP has unlimited access to a wide network of industry contacts and resources. Pico Far East Holdings has been listed on the Hong Kong Stock Exchange since 1992. The Singapore Tourism Board (STB) is the lead development agency for tourism, one of Singapore’s key economic sectors. Together with industry partners and the community, STB shapes the dynamic Singapore tourism landscape.