Oakley to Shine a Spotlight on its Prizm Lens Technology in Phoenix|
PHOENIX, Ariz.—With 2023 marking Oakley’s fourth season as the official eyewear sponsor of the National Football League, the brand has a myriad of activations, promotions and events planned in tandem with the Super Bowl this weekend in Phoenix. These include a local youth football combine and fan events at the NFL Fan Experience all weekend long. Oakley is also the official sponsor for the Waste Management Phoenix Open’s 16th Hole, often considered one of the most unconventional, disruptive and energetic holes in golf.
|Patrick Mahomes, Super Bowl Champion hopeful, as he touched down in Phoenix this week wearing Oakley Encoder with Prizm 24K. Photo courtesy of the Kansas City Chiefs|
The Waste Management Phoenix Open runs from Thursday, February 9 through Sunday, February 12 in Phoenix.
Oakley senior vice president, Justin Cupps, explained exclusively to VMAIL, “This year marks Oakley’s fourth season as the official eyewear sponsor of the National Football League. We want to communicate that in addition to providing best-in-class optics to performance athletes, we provide our extended line of lifestyle and sport eyewear styles for fans and consumers containing the same performance benefits of Oakley’s Prizm Lens Technology, every day.
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