NEW YORK—20/20 Magazine, sister publication to Vision Monday and a leading resource in the optical industry, announces a special installation at the upcoming Vision Expo East, to celebrate its 50th anniversary. This milestone event will feature a walk through history, with a life-sized timeline that showcases 20/20’s journey over the past five decades as well as key industry milestones. Attendees are invited to immerse themselves in this brand experience, designed by Nico Roseillier, founder, designer and creative strategist, UN-TI-TLED Creative Agency, enjoying the publication’s vast history while looking back at eyewear styles, fashion and technology of the past.

"It has been an honor for 20/20 to cover the tremendous growth and progress of the optical industry for the past 50 years, and we are thrilled to welcome a new era of inspirational vision," said Christine Yeh, 20/20 executive editor. "Our 50th anniversary is a year-long celebration, and we invite all to join us in kicking off the festivities at Vision Expo East and engage with the special visual representation of the past five decades curated by our team." 

"We are incredibly excited to share this milestone with our readers, partners and friends in the industry," added group publisher James DeMatteis. 

The 20/20@50 installation will be located in the Crystal Palace at the Jacob Javits Center from March 15 to 17. Attendees are encouraged to post their visit to the experience on social media using the hashtag #2020at50. Celebrate the trade show’s final year in New York City by taking in the eyewear industry’s collective history and viewing the past 50 years through 20/20’s eyes. 

For more information about the magazine and celebration, visit www.2020mag.com.