Instagram Begins Hiding Likes in Select Countries

By Staff
Friday, July 19, 2019 10:00 AM NEW YORK—Instagram is officially starting tests to hide the number of likes on users' images in select countries including Ireland, Italy, Japan, Brazil, Australia and New Zealand. Instagram first began testing this new feature in Canada in May. According to CNN, an Instagram spokesperson said, "We are testing this because we want your followers to focus on the photos and videos you share, not how many likes they get." Likes can be closely tied to self esteem issues for many younger people who use Instagram, and they can also impact the businesses of Instagram influencers and celebrities who sell ads on the platform. Instagram says users will still be able to see likes on their own posts, but the number will be hidden from everyone else. Head over to CNN for the full story.

Silmo Names Designer Christophe Pillet the Chair of Silmo D'Or 2019 Awards Jury

By Staff
Friday, July 19, 2019 12:21 AM PARIS—A French designer and interior architect, Christophe Pillet, has been named chairman of the Silmo D'Or 2019 jury, the Silmo organization announced. Silmo will be held Sept. 27 to 29 at the Paris Nord Villepinte. Pillet graduated from l'École nationale supérieure d'art of Nice in 1985, and then joined the Domus Academy in Milan to study with the greatest talents in the field. He received his degree there in 1986. While living in the capital of Lombardy, for four years he collaborated with Michele De Lucchi, Carlotta de Bevilacqua and Martine Bedin.

Smart Solutions at the Speed of Sight,' a VM LIVE Event Set for Sept. 18

By Staff
Thursday, July 18, 2019 10:03 AM NEW YORK—Today’s customers expect easy, seamless interactions, speedier, more convenient service and new experiences in both retail and health care environments.Vision Monday's Sept. 18 VM LIVE forum will examine this trend with innovators from the independent optical retail sector as well as retail experts tracking the new expectations and tech guiding the customer experience from outside the optical arena. "Smart Solutions at the Speed of Sight" will be held during Vision Expo West at the Sands Convention Center from 4:00 p.m. to 6:00 p.m., and registration is now open. Featured speakers for VM LIVE's 'Smart Solutions at the Speed of Sight" will include co-founders Kyly Zak Rabin and Myles Zakheim, OD, of Los Angeles-based Zak. Read More

Review of Optometric Business: 6 Tips to Help Newly Promoted Employees Succeed

By Staff
Thursday, July 18, 2019 10:00 AM

Promoting from within to a position such as practice manager is often the best option for a practice. You save the cost of a lengthy job search, and end up with a person who is already trained in how your office operates. As much of a benefit to the practice as promoting from within can be, it comes with challenges to the person who has been installed in the higher-level position. Newly promoted employees may have to adjust to managing people who used to be their peers, in addition to mastering new skill-sets and becoming more of a troubleshooter than they are used to being. Here are six tips for you and your newly promoted employee to keep in mind. Read More

Can Google Glass Help Autistic Children Navigate Emotions?

By Staff
Thursday, July 18, 2019 9:57 AM In an article published earlier this week, The New York Times took a look at how Google Glass might have a second life as a device that helps autistic children practice eye contact and navigate others' emotions. A clinical trial conducted by Catalin Voss, a Ph.D. student, and Dennis Wall, a Stanford professor with specialization in autism research, found that autistic children who used their software for Google Glass "showed a significant gain on the Vineland Adaptive Behavior Scales, a standard tool for tracking the behavior of those on the autism spectrum," according to The Times. The trial was conducted over two years and included 71 children with various forms of autism. For the full story on how Google Glass can help children with autism, head over to The New York Times

Saflio’s Polaroid Celebrates Pride in New York City

By Staff
Wednesday, July 17, 2019 10:03 AM NEW YORK—On June 30, the official host of WorldPride 2019, honored the 50th anniversary of the Stonewall Uprising with NYC Pride. This year, Safilo’s Polaroid Eyewear was a sponsor of NYC Pride, which involved the brand taking part in a number of pride related activities throughout the month of June, all culminating in Polaroid’s very own float making its way along the Pride March route. As part of the campaign, Polaroid rolled out their new inclusive brand message SEE BEYOND, and participated in Pride Island, PrideFest, and the official NYC Pride March. In addition, the brand introduced its first ever Pride themed social media campaign. Shot by Justin J Wee, the Polaroid Pride campaign featured eight New York-based LGBTQIA+ influencers wearing the brand’s newest sunglasses in the colors of the rainbow. Read More

Women In Optometry: Guiding Girl Scouts to Learn More About Eyes and Optometry

By Staff
Wednesday, July 17, 2019 10:00 AM Girl Scouts teaches girls so much: leadership, team-building, entrepreneurship and more. Between us, we have several decades of experience with the Girl Scout program and have benefitted from what it offered us as girls and adults. But we realized that we could leverage this program that we love to help young people learn more about the profession we’re in. What better way to teach young people about optometry and the importance of eye health than to let them see it in person? With this in mind, we have teamed up to create a new way to introduce girls to optometry. In cooperation with Girl Scouts of New Jersey, we’ve created the Vision Awareness Program, which lets scouts earn a fun patch by visiting an optometry practice and taking part in other activities, such as learning how vision problems can affect school activities. Find out more about this initiative in this feature from Women In Optometry. Read More

Musician Grimes Claims She Underwent "Experimental" Eye Surgery

By Staff
Wednesday, July 17, 2019 9:41 AM In a brand new campaign with Adidas, musician Grimes opened up about the "experimental" eye surgery claims to have recently undergone. The musician claims she participated in an operation which "eliminated all blue light from my vision through an experimental surgery that removes the top film of my eyeball and replaces it with an orange ultra-flex polymer that my friend and I made in the lab this past winter as a means to cure seasonal depression." As Business Insider reported, it's not clear how much of Grimes' statement is satire and how much of it is real, however, there is no publicly available research to support her claims regarding the surgery. For a much safer bet, blue light glasses will probably do the trick.

#WeShareIt for 7-20-19

By Staff
Wednesday, July 17, 2019 7:00 AM Who knew that vision charts could look so, so cute while protecting your phone? You can grab this week’s trendy #WeShareIt on Etsy.

Friendswood Vision's Tweet For 7-20-19

By Staff
Wednesday, July 17, 2019 7:00 AM

Insta-Pick for 7-20-19

By Staff
Wednesday, July 17, 2019 7:00 AM

Isthmus Eye Care's Tweet For 7-20-19

By Staff
Wednesday, July 17, 2019 7:00 AM

When Optical Went to the Moon

By Ted Giola
Wednesday, July 17, 2019 7:00 AM Fifty years ago, the Apollo 11 mission brought the first astronauts to the Moon—and it’s surprising how many optical innovations were involved in that historic expedition. In fact, the whole space race relied on ongoing support from some of the leading eyewear companies in the world. This anniversary is now being celebrated by the Optical Heritage Museum in Southbridge, Massachusetts. The Museum draws on the archives of American Optical, now part of Carl Zeiss Vision.

Meet the #Achievers—VM's Most Influential Women in Optical 2019

By Staff
Tuesday, July 16, 2019 2:03 PM NEW YORK—This week, Vision Monday announced its roster of #Achievers, women from throughout the business and profession who were nominated and selected by VM's editors as 2019’s "Most Influential Women in Optical." This special program, now in its 17th year, is eagerly awaited by VM readers. This diverse group consists of executives, sales and marketing professionals, ECPs, administrators, researchers and teachers. This eclectic mix is emblematic of the broad reach of women in our industry and indicative of how deeply they are embedded in its fabric. VM's Most Influential Women are recognized in the broad categories of Executive Suite, Mentors, Rising Stars and Innovators. Discover their stories and join us in celebrating their accomplishments. Read More

20/20 Europe: Vanni and the Holden School Hold Digital Storytelling for Retailers

By Staff
Tuesday, July 16, 2019 2:00 PM Vanni’s training day for eyewear retailers from Piedmont, the Aosta Valley and Liguria is designed around the theme of digital storytelling, the second chapter of a “narrative” launched last year with the Holden School of Turin in Italy. The workshop, which took place in June, was held in a classroom of the school (opened 20 years ago by the Italian writer Alessandro Baricco). The sessions were led by Alice Avallone, expert and coordinator of the College of Digital Storytelling, #Instagram & its surroundings: high profile digital stories, image and words. Read More