LaunchPad: Frame Collection Marcolin’s Max Mara Presents Maxim By Staff Tuesday, May 7, 2024 8:05 AM Quick Take: Max Mara, from Marcolin, is presenting Maxim, its newest eyewear signature. Specifics: Maxim is a geometric metal element on the bridge of Max Mara frames. Carefully designed to enhance the eyes, Maxim appears on a number of new styles in both sun and optical. Selling Point: Max Mara’s Maxim detail makes the brand instantly recognizable while staying true to its style and character.www.marcolin.com/en