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July is Dry Eye Awareness month, calling attention to a disease that the National Eye Institute (NEI) estimates affects nearly 16 million Americans—a number that is expected to grow. Symptoms of dry eye disease can include a stinging or burning feeling in the eyes, red eyes, sensitivity to light, blurry vision and itchiness. A broad range of treatment options are available, ranging from over-the-counter eye drops and nutritional supplements to prescription medications. And while it is highly treatable, dry eye disease does not discriminate; if left untreated, the NEI warns that it could lead to further medical and vision issues, especially in those with comorbidities. In light of these concerns, several initiatives are underway to help educate both optometrists and the general public about this common condition.
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KITS Eyecare reports preliminary Q2 financial results; National Vision names Mark Banner as chief stores officer; Fielmann Group closes acquisition of Shopko Optical; optical associations react to final “Eyeglass Rule” update; and De Rigo Group announces Jeff Fitzhugh as new president of De Rigo Rem all topped this week’s VMAIL news feed. Click on the headlines below to catch up on anything you might have missed.
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WASHINGTON, D.C.—Last week, as reported in VMAIL, the Federal Trade Commission (FTC) announced final updates to its 10-year Ophthalmic Practice Rules, known as the Eyeglass Rule. According to the FTC, the updates, which are scheduled to take effect 60 days after publication in the Federal Register, are designed to increase compliance with the rule’s long-standing requirement that ophthalmologists and optometrists who have a financial interest in selling prescription eyewear provide patients with a free copy of their prescription following a refractive eye exam.
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This set of greeting cards will cover all your bases, from thank yous to birthdays and everything in between. You can purchase it on Etsy here. #WeShareIt
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When Jessica Yannelli, OD, looked for a home for Precision Eye Care, her new cold start practice 10 years ago, location and affordability were at the top of her list. She found a small space in Downingtown, Pennsylvania, and began building a practice that allowed her to provide comprehensive eyecare to her patients. About four years later, she acquired a second location in West Chester, about 15 miles away. Having a second location allowed her to bring on an associate and start growing the two businesses. But the original space began to feel crowded with its one exam lane. “I wanted to stay in Downingtown, so I cast a small net around where I was,” she says.
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