September 22, 2018|


Pull Out Your Acid Wash Jeans, We’re Heading Back To 1988

This year, Vision Expo West turns 30. That means that for 30 years, Vision Expo West has been bringing the industry together. From the California coast to fabulous Las Vegas, Vision Expo West has made the West Coast the place to be for the optical community every September. That much hasn’t changed. Just about everything else has, though. Life was pretty different back in 1988; the mere fact that we're putting this feature together on a laptop computer is proof of that. And when the Vision Expo West organizers put together an infographic, it became even clearer just how much life has changed since the first ever Expo West. In a lot of ways, some things have changed for the better—after all, we have social media, DVR, compact cell phones, and e-readers to help communicate now—but it’s always fun to take a look back at what the old days were like. So, hop in our DeLorean—let’s take it back to 1988.
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New data from VSP Global’s Premier program, Silmo d’Or Awards nominees, optical stands up to Hurricane Florence, 20/20NOW’s approach to telehealth, and a new white paper from EyeMed all topped this week’s VMAIL news feed. Click on the headlines below to catch up on anything you might have missed.

VSP Global Premier Program Marks Five Years and 32 Million Patient Visits

Silmo Paris Announces 25th Silmo d’Or Awards Nominees

After Hurricane Florence Pounds Southern States, Optical Industry Steps Up

20/20NOW Pursues Expansive Approach to Telehealth

White Paper From EyeMed Provides Insights About Vision Benefits and Consumers

Register Now for VM LIVE ‘Retail Smart’ at Vision Expo West

NEW YORK—Come to VM LIVE to learn how new digital systems and strategies can engage customers and create a seamless path to purchase, whether online or in-store. A noted observer of retail trends, particularly those that impact independent retailers of all categories, Nicole Leinbach Reyhle, has been tapped as the opening speaker of VM LIVE, “Retail Smart.” Other speakers include Carole Burns, OD, FCOVD, a successful optometrist at Professional VisionCare; veteran optometrist Dave Ziegler of Ziegler Leffingwell Eyecare; and Sih Lee, SVP Payments Technology, New Business & Innovation for Synchrony Financial. The program is set for Thursday, Sept. 26 from 3:30 to 6:00 p.m. just prior to the opening of Vision Expo West. What are you waiting for—time is running out so register now for VM LIVE.
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Today’s #WeShareIt is the perfect find to anyone looking to do a little redecorating. These ‘Evil Eye Pillows’ from Coral and Tusk add the perfect optical touch to any cozy space.

Westward Bound: Optical Industry Preps for Vision Expo West

NEW YORK—Vision Expo West 2018 is merely days away and as the excitement keeps building, people have taken to social media to showcase their enthusiasm. There are a lot of new offerings at this year’s show—the expanded education programming; The Block, an extension of the Galleria featuring celebrity-influenced and independently designed urban eyewear; and 30-year anniversary celebrations including the Vision Expo Opening Night Party held for the first time at the Brooklyn Bowl and the exclusive OptiCon @ Vision Expo Party at Public House. Attendees will have plenty of opportunities to network and party, in addition to checking out new collections. Here is a small compilation of posts counting down to Vegas.
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