May 26, 2018|


When a ‘Regular’ Eye Exam Is Anything But Routine

There’s quite a bit of debate today around the concept of an eye exam, and even what qualifies as an “acceptable” exam. Without getting too deep into the weeds on this complicated issue, we thought nonetheless that this story, which begins with a routine appointment for an eye exam at a New York LensCrafters and turned into a trip to an ophthalmologist and eventually under the knife of a noted vascular surgeon for Jobson’s own Dennis Murphy, would be a great way to start the holiday weekend. Spoiler alert, the story, thankfully, ends on a very happy note for everyone involved.
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Modo names Giefer as partner, Firmament announces partnership, Vision Ease shifts production, OCLI forms partnership and AmSurg makes an acquisition all topped this week’s VMAIL news feed. Click on the headlines below to catch up on anything you might have missed.

Modo Appoints COO, Rebecca Giefer, to Partner

PE Group Firmament Announces Partnership With Ophthalmology Practices

Vision Ease to Shift Poly Lens Production from Minnesota to Jakarta

Ophthalmic Consultants of Long Island Partners With Eye Care Associates

AmSurg Acquires Horizon Eye Specialists’ Operations in Phoenix Metro Area

Deadline Is Extended for VM’s 2018 Most Influential Women in Optical Nominations

NEW YORK—The nominations deadline for VM's Most Influential Women in Optical has been extended to May 29. Vision Monday will once again be highlighting The Most Influential Women in Optical in our July issue, marking the 16th anniversary of our signature Special Report saluting women in the eyewear/eyecare industry. We are currently seeking nominations via an electronic survey form. For this year’s Annual Report, please consider women who are making a difference in the following four categories: Executive Suite, Mentors, Rising Stars and Innovators.
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We’re channeling a sunny state of mind with today’s #WeShareIt. This Rebecca Minkoff “Aviator Sunnies Pouch” from our latest #TuesdayTreat has us looking forward to long summer days filled with all of the fun in the sun.

Daniel Brunson Gives Followers the HBE Perspective

TULSA, Okla.—Daniel Brunson, ABOC, is a fourth generation optician who pretty much grew up in the optical industry. Though he had a brief stint at a satellite TV provider—among other careers—Brunson eventually found his way back to the optical store his great grandfather founded in 1952, Hicks Brunson Eyewear, and he has been practicing since 2000.
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