March 11, 2017|


The Evolution of Eyewear—From Medical Device to Fashion Must

Thank goodness observations like “Boys don’t make passes at girls who wear glasses” are a thing of the past. What was once a mere medical device is now a personal and powerful fashion statement. Today, you can even add art to the growing qualifications of eyewear's DNA. In Today’s Read, we go to a design museum in Israel for an artful look at the history of eyeglasses.
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Telemedicine regulations, distribution news, young designers, passing of an optical legend, SECO officers and the power of TAYE all topped this week's VMail news feed. Click on the headlines below to catch up on anything you might have missed.

Virginia Approves New Telemedicine Regulations for ‘Ophthalmic Prescriptions’

Eastern States to Distribute Coco And Breezy Eyewear in U.S.

CFDA and the Accessories Council Partner on ‘Elaine Gold Launch Pad'

Philippe Lafont, President of Lafont Paris, Passes Away at 70

SECO International Elects New Officers, Names Hammonds President

Think About Your Eyes Reports 1.15 Million More Eye Exams Attributable to 2016

Take a Taxi!

Vision Monday’s own Marge Axelrad likes modern, digital tools. She finds them fun, fascinating, addictive. But she’s old-school, too and as a true New Yorker, she takes a LOT of taxis. Due to some inner radar, she knows the best spots to find them and how to spot them 3 blocks away. Don’t miss her March column to find out how the digital revolution is putting a hurt on the taxicab business in NYC.
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McGee Group


The U.K.’s Spectacle Emporium captured the essence of #InternationalWomensDay for women of all ages with its tweet encouraging women to step out of their “comfort zone” and expand their horizons. Sunglass Hut took a minimalist approach to the image in its tweet for #InternationalWomensDay, but it’s message aligned with the day’s purpose to commemorate the movement for women's rights. Forbes, one might say, just went ahead and grabbed the bull by the horns.

Are You an #Optical on Main Street?

Tell us your story about what it’s like running an independent business. Email the editors at

‘Going to the Dogs’ With N.C. Practice

SALISBURY, N.C.—The staff at Salisbury Eyecare and Eyewear (SEE) definitely have the right idea when it comes to selling their services via social media. They recently posted a short video detailing Snoopy the dog’s visit to their location as he went for his eye exam and tried on an array of frames. The result? An adorable and shareable ad sure to tug at the heartstrings of potential customers. Read More

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