Offers a Range of Resources for Small-Sized Retailers


NEW YORK—From a range of articles exploring the best sources to host a terrific Grand Opening event, to features that explain the newest mobile payment trends or tactics for the best store layout and visual merchandising ideas, FitSmallBusiness/Retail is a dedicated resource section with tons of helpful info and pointers for independent retailers. Yes, it's geared to independent retailers of all types, from fashion to coffee to accessories and auto supplies—but the ideas and info is definitely relatable to eyewear and vision care locations. From helpful info about leasing space, negotiating with landlords and sourcing multi-purpose displays, the site features sections for operations, marketing, software services, e-comm connections and more. Read More