Product: Free webinar, “Elevating Your Social Media Presence”
Top Line: Ocuco will host a free social media webinar on Monday, October 25, from 11 a.m. – 11:25 a.m. EDT. The webinar "Elevating Your Social Media Presence" will be presented by Aashni Shah, senior digital marketing executive at OptiCommerce, Ocuco's digital marketing branch.
Close Up: During the webinar, Shah will share insights to support optical businesses looking to revamp their social media presence and generate revenue online. This webinar is designed to support eyecare professionals by providing actionable advice  on the main pain points experienced when developing a social media marketing strategy. Topics addressed will include “What can an eyecare professional post on social media?” and “Which platforms should optical business focus on?”.
Aashni Shah has extensive experience assisting optical businesses with their online presence. Her expertise is in social media (Facebook, Instagram and Twitter), paid campaigns and organic campaigns. Shah is well placed to provide actionable advice to eyecare professionals looking to develop their social media strategy. Before joining Ocuco, Shah spent four years at an independent optometry business, where she was responsible for in-house marketing.
Vital Stats: This webinar is part of a new ‘InSights’ series, developed by Ocuco to assist eyecare professionals who wish to stay up to date with the latest advancements in omnichannel best practices through articles, case studies, short videos and online marketing expert webinars.
To register for the free webinar, visit: https://register.gotowebinar.com/register/4641689907626100750