Product: De Rigo Rem’s Kids’ Promise Program. 
Top Line: De Rigo Rem is launching its Kids’ Promise Program, a replacement program for children’s frames.
Close Up: Under the program, De Rigo Rem will replace a broken or misplaced children’s frame purchased within one year for free. The child’s caregiver can return the frame to the place of purchase to participate in the program. 
Vital Stats: De Rigo Rem’s CEO Alessandro Baronti said, “De Rigo Rem stands behind the quality of the frames we offer. We know accidents happen, and childhood is wonderfully messy, and that is why we want to support parents and caregivers by replacing any kid’s frame in the Kids’ Promise Program. We don’t want the fear of a broken or lost frame to get in the way of allowing childhood to be full of fun and play.”
www.derigo.us/US