NEW YORK—Hubble Contacts, the direct-to-consumer company that offers daily disposable contact lenses by subscription, has named Steve Druckman as chief executive officer. He will lead the company as it continues to grow and expand its share of the direct-to-consumer contact lens market. He is stepping into the CEO role previously held jointly by Hubble co-founders Jesse Horwitz and Benjamin Cogan, who will both remain on Hubble’s board of directors. Druckman brings to Hubble nearly 30 years of experience in management, consulting, and consumer and business-to-business marketing.

Most recently, he served as president of Gourmet Foods and Gift Baskets at 1-800-Flowers.com, where he led several food and confection brands that were acquired and owned by the company. He has led the online, catalogue, wholesale and retail channel business lines for Fannie May Confections and Cheryl’s Cookies, The Popcorn Factory, 1-800-Baskets and Simply Chocolate.
 
Earlier in his career, he was chief marketing officer at Fresh Direct, a pioneering online grocer in New York, and later served as chief executive officer to In the Swim, where he grew and sold the business creating the largest multi-channel retailer in the pool supply space.
 
“Steve Druckman is a true visionary and pioneer in direct-to-consumer online commerce, and we’re ecstatic to have him join our team to lead us to the next level,” said Horwitz. “Steve’s experience and reputation across multiple consumer categories are the primary reasons Ben and I agree he’s the right choice to accelerate our continued growth and success.”