De Rigo Vision Looks Back and Ahead During Kick Off of Company’s 40th Anniversary


Kicking off De Rigo Vision’s 40th anniversary celebration at Mido are (l to r) De Rigo’s Maurizio Dessolis, Alessandro Baronti, Michele Aracri, Emiliana De Rigo, Nicola Perrini and Ennio De Rigo.

MILAN—De Rigo Vision officially kicked off a year-long celebration of the international eyewear company’s 40th anniversary celebration during the recent Mido here. Marking the company’s journey from a small Italian family-run business to a leading player in the International eyewear sector, the group has launched a number of initiatives including a dedicated booth design at the show, the introduction of a new 40th anniversary logo design in partnership with IED (Istituto Europeo di Design) in Venice and the launch of the Fondazione De Rigo, among others.

In a span of just four short decades, Charme Lunette, established in 1978 by brothers Ennio and Walter, has become De Rigo, offering the quality of fine Italian manufacturing through the development of its global business model. Employing over 3,000 workers across 16 branches worldwide, today, De Rigo’s legacy now resides in the hands of the second generation of the family, Ennio and Emiliana De Rigo with the support of their children, Massimo and Barbara, who lead the company’s product development and marketing efforts.

De Rigo Vision’s Emiliana and Ennio De Rigo with Mido president Giovanni Vitaloni, marking the 140th anniversary of Lozza.
The company has built partnerships in fashion and luxury from international designer brands such as Chopard, Céline, Fendi and Givenchy and Italian fashion brands such as Blumarine, Furla, Prada and Trussardi. De Rigo has produced 136 million frames and counting, the company said. The company’s house brands include Sting (1985), Police (1983), and the takeover of Lozza (1983), the latter the oldest eyewear brand in Italy, founded in 1878. In parallel with the anniversary, De Rigo has unveiled the new Fondazione De Rigo. The newly established project for youth focuses on supporting educational programs for personal growth, intellectual development and the promotion of art, defined as creativity and self-expression.

“The Foundation is a dream come true, something we profoundly believe in,” commented Ennio and Emiliana De Rigo. “In this project celebrating our first 40 years in business, we want to do something concrete to support the growth of children and teenagers, returning to the community at least a part of what we have received over the past four decades, which has made us what we are today: a multinational group, and the only eyewear player that has a 100% entrepreneurial shareholding structure.”

“It is a great honor for me to christen the Foundation with the name of my family and the company I grew up in,” added Barbara De Rigo house brand marketing manager and chair of the Foundation.