Going Bold at opti 2020

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MUNICH, Germany—The first trade show of the year, opti is always a fantastic place to get a feel for what might be trending in eyewear over the course of the next 12 months, and this year’s show was no exception. Packed with 28,000 visitors and 605 exhibitors, opti 2020 offered a landscape of trends, from new and exciting eyewear shapes to celebrity-inspired designs. While the trend forecast for 2020 is as expansive and varied as always, one particular trend seemed to stand out across the board: color.

The halls of opti 2020 were bursting with color. Minimalism will always be in—but bright and bold is having a moment. It’s versatile, too—from ultra-thin metals in show-stopping reds to thick, heavy acetates in sunrise yellow—there’s no shortage of ways to reimagine color in 2020.

Now that opti 2020 is behind us and the rest of trade show season is beginning to pick up, we’ve compiled a look at some of the ways bright, bold, exciting colors are offering inspiration for 2020.


No matter how thin your frames are, there’s plenty of room for bold, bright colorways. Image via hammans_kevelaer on Instagram.



Even sport-inspired frames followed the bright and bold trend at opti.



Mixing bold shades can bring a whole new level of excitement to eyewear. Image via doz_verlag on Instagram.



Pops of color work on the temples, the frame fronts, or display cases. Image via salaoptik on Instagram.



Bright and bold colors aren’t restricted to frames, either—chains, which were also trendy at opti, can follow suit.



Booths at opti 2020 also embraced the trend of bold, bright, eye-catching colors. Image via brillenlustmg on Instagram.