NEW YORK—Today, Marchon Eyewear announces a new collaboration with Eastman, introducing Eastman’s Tenite Renew in Marchon’s proprietary and licensed brand frames beginning January 2023. Nautica will be the first Marchon licensed brand to produce sunglasses and ophthalmic frames using Eastman’s Titan Renew. Tenite Renew is a sustainable material powered by Eastman, using more than 60 percent sustainable materials made from bio-based and certified recycled content. Frames crafted using Tenite Renew will have the premium look and feel of acetate with the convenience of injection-molded frames, assuring wearers of the same durable, high-quality, superior frames they expect from Marchon.

Thomas Burkhardt, president of Marchon Eyewear, said, “We are incredibly proud to build on our successful partnership and growing collaboration with Eastman. By joining forces again and introducing Tenite Renew in Marchon frames, we are able to offer our customers even more sustainable options in eyewear.”

Rachel Oakley, eyewear segment manager at Eastman, said, “Marchon is truly committed in implementing sustainable materials for frames and lenses across their portfolio as part of their Eyes on Tomorrow program. After this successful year of collaboration, we are delighted that Marchon trusts Eastman once again by adopting Tenite Renew and offering their consumers sustainable solutions for a growing number of designs and applications.”

Marchon and Eastman first announced their partnership using Eastman’s Acetate Renew of Fall 2022, as VMAIL reported. Tenite Renew uses the same advanced recycling technology as Acetate Renew, which was successfully deployed in Marchon’s Salvatore Ferragamo brand earlier this year. This technology uses hard to recycle waste plastic in place of fossil feedstock, reducing carbon emissions and leaving fossil-based resources behind while ensuring the same high performance as conventional materials.

In April 2022, Marchon and Eastman announced their continued collaboration, making Marchon the first global eyewear company to use Eastman’s Tritan Renew, for both frames and tinted lenses in the same eyewear. Tenite Renew marks the third collaboration between the two companies.