NEW YORK—Since its foundation in 2009, Eco Eyewear, from Modo, has planted one tree for each Eco frame purchased through its One Frame, One Tree program. This week, the company announced it has reached a new milestone of over 2.9 million trees planted. Eco plants trees in partnership with Trees for the Future, a NGO that educates small-holder farmers to use agroforestry and permaculture. The method, called the Forest Garden Approach, has so far resulted in the planting of more than 19,095 of these forest gardens.

Each forest garden captures carbon and increases biodiversity, in addition to providing food and income to the people who live there.

Alessandro Lanaro, CEO of Modo, said, “We have a responsibility to leave the world a better place than how we found it. Together with Trees for the Future, One Frame, One Tree is making a positive impact not only on the environment, but for the people.”