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LOS ANGELES, Calif.—After spending nearly half a decade training with master eyewear makers in the Italian Alps, Ashley Bezamat, founder of the luxury eyewear label Dom Vetro, returned to his native Los Angeles and in 2017 opened the city’s first vertically-integrated eyewear workshop adjacent to Culver City. There, he and his team of artisans use the same machinery, materials, and fabrication techniques as the Italian experts who taught him, to create unique and timeless eyewear that can be enjoyed for generations.
Dom Vetro makes both sun and optical glasses using natural, plant-based Italian acetate and mineral glass lenses. Every style in the collection can be personalized either in-person at the Dom Vetro workshop, or online through the company’s custom program. Explained Bezamat, “Because everything is designed and produced under our own roof, we’re not only able to offer a level of transparency, we can also invite customers to participate in the creative process in a way that eyewear brands cannot do.”
He added, “Ultimately, we want our glasses to be more than just a functional object. We want them to be a vehicle for self-expression. And a preservation of the culture and craft of Alpine eyewear. Clients can customize their glasses or shop from the new collection. The company is also starting to work with a select number of boutiques and retailers, Bezamat told VM. “We’ve expanded the facility to include space for our growing team and provide further support to the optical channel. Max Radach, who was the national sales manager at Raen Optics for four years, is our new director of sales,” he said. Dom Vetro will show for the first time at Vision Expo West this month.