How Shopping Can Teach You to Increase Sales:
Stitch Fix Inspires One OD

By Jennifer Jabaley, OD
Wednesday, January 13, 2016 12:45 PM

A few years ago, I found myself in an interesting predicament while shopping for clothes to wear to a party. When I exited the fitting room to look in a mirror, the sales girl smirked that the skirt I was tugging down my legs was, in fact, a tube top. Enter humiliation. And a realization that I could no longer, in good faith, shop in the junior’s department. But where to go? I wasn’t ready for the old lady stores with boxy, embroidered sweaters, either.