February 25, 2017|www.visionmonday.com

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Eyewear’s Starring Role—On and Off Screen

While most people will be drawn to tomorrow’s Oscars telecast to check out celebs’ choices of designer gowns and tuxes, we here at VM will be keeping an eye out for what’s on their faces—namely their eyewear. Which got us wondering, who outfits these celebs with eyewear for their on and off screen looks? So we reached out to a few designers and opticians to get their take on what it’s like to “dress” celebs in eyewear. Read More


Changes to contact lens rules, Safilo’s Mido efforts, an astronaut’s science lecture, marketing campaigns and licenses all topped this week’s VMail news feed. Click on the headlines below to catch up on anything you might have missed.

20 State AGs Among 4,000 ‘Commenters’ to FTC Over Contact Lens Rule Changes


Safilo Group Launches Global Partner Network and a Variety of Events at Mido


Captain Scott Kelly to Lecture on Science, Medicine and Tech at ASCRS


Vision Source’s New Marketing Campaign Highlights Family-Doctor Relationship


Essilor to Launch Next Gen Varilux Based Lens Using Fresh Approach


Longchamp and Marchon Eyewear Sign New Global License




(Not) According to Custom

A growing list of retailers, tech firms and designers are responding to the “custom-made” trend by developing new tools and techniques to reach individual consumers and provide the unique experiences they seek. Read VM’s February Cover feature to find out what new options today’s players are using to put the “I” in eyewear.
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McGee Group

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What are you reading?

What book, digimag or blog are you reading now and what's fascinating to you about it? Email the editors at VMailWeekend@VisionMonday.com


A Glimpse Into the Past Through Vintage Frame Restorations

There’s something about the timelessness of vintage treasures that keeps people coming back to them generation after generation, and eyewear is no different. Penna Omega owner of California-based Rims & Goggles believes that there are many histories to be discovered with vintage frames and every once in a while, it’s her job to help bring those histories to the present for her customers. Read More

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