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Quick Take: Costa has released new Costa OCEARCH Optical frame and sunglass styles. These purchases help to support OCEARCH and its mission to protect sharks.
Specifics: Eight new styles comprised which were launched as a part of Costa’s ten-year partnership with OCEARCH, a group of explorers and scientists who are dedicated to generating previously unattainable data on the movement, biology and health of sharks.
Selling Points: The OCEARCH sunwear collection includes two new sunglass frame styles as well as a range of new colorways in existing Beach Lifestyle and Core Performance Collections. The new Switchfoot frame shows off a  large, masculine appeal and features a unique double-bridge along with inset Hydrolite nose pads and adjustable temple tips. The Vela frame gives off a feminine appearance with its medium-sized shape. This style includes Hydrolite nose pads and adjustable temple tips. The OCEARCH sunglass collection also includes shark-inspired colorways in the 2019 Beach Lifestyle and Core Performance collections,  such as Shiny White Shark, Matte Fog Gray and Matte Ocean Fade. All OCEARCH sunglass styles are RX-able with Costa 580 patented lens technology. In the Costa Optical frame collection, Ocean Ridge 100 and 101 are now available in the new Black Fade colorway while the Ocean Ridge 300 and 301 will be available in the new Tiger Shark colorway. The Ocean Ridge 300 and 301 include an extra Omnifit nose pad to fit more faces, and all Ocean Ridge styles include frames constructed from a bio-based resin and co-injected Hydrolite rubber to keep the frames comfortably in place.
www.costadelmar.com