SAN RAFAEL, Calif.—#GivingTuesday, a global day of giving that kicks off the charitable season, has taken on an optical twist as RestoringVision, a non-profit organization launched its #GivingSightDay campaign.

RestoringVision seeks to deliver glasses to people in developing countries and is using the funds raised during the #GivingSightDay campaign to follow through with their organization’s core mission. Take a look at the campaign, here, on VisionMonday.com.