MINNEAPOLIS—Ogi Eyewear has announced the promotion of John Nides to vice president of sales. Nides, who was previously vice president of sales, North America, of their Scojo New York brand, took on this expanded role effective March 1, 2015. As vice president of sales, Nides will assume increased responsibility for leading a growing sales team for the entire company under the guidance of CEO, Joseph Tallier.

"I strongly believe Ogi Eyewear has the right team, management and fashion forward collections to succeed in 2015 and beyond,” said Nides. “I look forward to leading the Ogi sales team to continue providing innovative solutions for our customers and partners. We are inspiring our retail partners to think differently and capture new business with a creative approach to sales and marketing."

Nides has been with Ogi Eyewear for eight years, beginning as national sales manager for Scojo New York in July 2007. During his time at OGI, he has led the development of innovative sales and marketing strategies across multiple channels of distribution that have led to double digit growth, the company said.

As a part of an aggressive growth plan, Ogi has recently launched two new brands, Red Rose and Bon Vivant, which are part of a new luxury segment of the company known as the North Division, according to the company.