Being a leader in any field requires staying out in front. That means remaining ahead of trends, keeping up-to-date on new offerings and being at the head of the class with customer education. Yet when it comes to keeping up with the near-constant barrage of new lens technologies and products, it’s easy to feel behind the eight ball. It’s true for anyone, but especially ECPs and opticians who are often so busy with daily responsibilities, they may let education fall by the wayside. This is where labs can fill an all-important role, by bringing education to their customers. LabTalk recently talked to five laboratory executives about how their labs keep their ECPs engaged and informed. Read More.