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Kentucky’s New Eyecare Law Is Widely Applauded

By Staff
Monday, April 9, 2018 12:24 AM


FRANKFORT, Ky.—Legislation governing telehealth and online eye tests in Kentucky that had been debated by proponents and opponents of the tests has been signed into law by Governor Matt Bevin, and both sides are claiming victory. The new law, House Bill 191, known as the Consumer Protection in Eye Care Act, was passed both the Kentucky House and Senate with widespread, bipartisan support. It allows for online eye tests, but requires patients to be at least 18 to use technology. It also requires all diagnostic information and data to be reviewed by a Kentucky licensed optometrist, osteopath, or physician.

Additionally, patients cannot use an online exam for their initial contact lens prescription, or the first renewal of their contact lens prescription, and must be seen for a complete in-person eye examination at least every 24 months to be eligible to use the technology.

“House Bill 191, or the Consumer Protection in Eye Care Act, creates reasonable consumer protection standards for Kentucky consumers,” said Ben Gaddie, OD, past president and current legislative liaison for the Kentucky Optometric Association, told VMAIL. “The legislation addresses online technologies for eyecare, such as those web applications which provide prescriptions for contact lenses or glasses. These technologies may still be utilized in Kentucky, but the legislation establishes safeguards for its appropriate use.

“Some of these safeguards include a minimum age of 18 to use the technology, a prior in-person eye examination within the previous 24 months, the same standard of care is applied as when conducted in an in-person visit, and the technology cannot be utilized for an initial contact lens prescription. Kentucky consumers still have the freedom to choose where they purchase contacts or glasses, but will now also have the same consumer protections as if they were seen for an in-person exam. These safeguards ensure that patients will still get the appropriate level of needed care from their local eye doctor, which also still providing accessibility to appropriate telehealth services,” Gadie said.

The American Optometric Association also praised the new law. “This is a turning point victory for higher standards, greater accountability and improved outcomes in health care,” an AOA spokesperson told VMAIL. “Governor Bevin and legislators from across the commonwealth have acted decisively to put health quality, safety and access to proven new technologies first while keeping the doctor-patient relationship at the center of health care decision-making. American Optometric Association doctors applaud Kentucky's bold leadership and its powerful message to unscrupulous companies that undermine patient health to keep out of the Bluegrass State.”

An earlier draft of the bill which was backed by the Kentucky Optometric Association required patients to interact with an eye doctor in real time, as VMAIL previously reported. That stipulation would be have blocked companies such as Opternative or 1-800 Contacts from offering online eye tests in Kentucky. However, the final version of the bill, which was amended after Opternative voiced concerns, allows for either “synchronous or asynchronous interaction” between doctor and patient.

“This was a huge victory for us. HB 191 was an attempt by the Kentucky Optometry Association to shut down Opternative. We are grateful that the Kentucky Senate added our amendment to allow for our platform to continue operating in Kentucky,” said Pete Horkan, a spokesman for Opternative.
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