New York—Vision Expo East 2018 is officially underway as attendees arrive to a brand-new Show with new designers, new exhibitors, new education, new events and new experiences. 192 of the estimated 715 exhibitors are new this year, plus there are hundreds of new products being launched in the Exhibit Hall. In its second year, an expanded and sold-out New Designer Gallery, with 23 exhibiting designers, offers an elegant and fresh environment for designers to distinguish themselves in a charming and curated space.

Over 1,200 new Opticians and Contact Lens Technicians are registered to attend this Vision Expo. They can enjoy a full lineup of Pop Up Talks, celebrity appearances, and social events taking place in the new OptiCon @ Vision Expo Hub, as well as a new slate of education sessions designed for these audiences.

For the thousands of eyecare professionals registered for education, the Show has also launched new topics including the Ocular Aesthetics Track, Attract and Retain Customers series and Supporting the Practice Experience sessions.

Many new Featured Events join the lineup including a partnership with Women’s Wear Daily for a panel, “Eye on Design: An Exclusive Talk with Influential Eyewear Designers” featuring leading creative visionaries in the eyewear industry, today in the Galleria Lounge. Tomorrow, over 300 registrants are set to attend “Private Equity Takes Root,” a new session developed through a partnership of Review of Optometric Business, Vision Expo and Vision Monday.

With a bevy of new lounge and cafe destinations, visitors can now do more than just recharge and relax. Enjoy complimentary food and beverage services throughout the day in every corner of the Exhibit Hall.

To read the Digital Edition of today’s Show Daily, click here.